Services
Dual UK and India based international researcher with experience in Europe,USA, Eastern Europe, Middle East, North Africa, SE ASIA. With own fieldforce in India.
Full service marketing research with a focus on qualitative research
Marketing planning facilitation
Training services : Marketing, marketing research methodologies, moderation, consumer closeness and decision making training
Speciality
International Market and brand development research and facilitation for a variety of sectors:
fmcg, pharmaceutical (ethical and OTC), public sector, telecommunications
Ethnic research for public and commercial sectors and charities
Sensitive, human values techniques like laddering, behavioural research like ethnography, accompanied shops, decision making models
Online qualitative research
India expert
Decision making training
Background
An MBA in marketing with 23+ years research experience across 40+ countries
An experienced independent consultant, formerly Research Director at Hauck Research, ACNielsen - AMER, Pathfinders:India
