Services
Full Service Qualitative Research Consultancy: UK and International - specialist in Consumer, Healthcare and Pharma work.
Speciality
Advertising Development, Brand Building, NPD, and Packaging research within most consumer/fmcg sectors, plus OTC and Ethical medicines (incl. extensive work amongst all types of HCP).
In 25 years, I also have considerable experience in many other sectors, incl. B2B, Financial, Kids, Travel, Retail and Ethical
Background
26 years in Advertising Planning and Research, culminating in Director of Consumer Qualitative Research, Taylor Nelson AGB.
Founding Partner of Beadle Maitland White Ltd, then Fizz Research Ltd in 2002.
Esomar speaker for 2 years running plus membership of AQR, MRS and CIM (Chartered Marketer).
Awarded 'Best of British Industry Award' for 'Consumer Insight' in 2007 by British Healthcare Business Information Association.
