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DTSTART;TZID=Europe/London:20200903T110000
DTEND;TZID=Europe/London:20200903T120000
DTSTAMP:20260414T094817
CREATED:20200702T113653Z
LAST-MODIFIED:20200702T113653Z
UID:30198-1599130800-1599134400@theicg.co.uk
SUMMARY:ICG Webinar: Using Behavioural Science To Get Better Insights
DESCRIPTION:This webinar is generously sponsored by Made in Studios\, an MIS Group brand\, offering the most modern and stunning viewing facilities in Birmingham (UK)\, and across France in Paris\, Lyon and Lille. \nIn this webinar\, Phil Barden\, MD\, DECODE marketing ltd.\, and author of ‘Decoded: The Science Behind Why We Buy’ will take us on a whistle-stop tour of the principles of behavioural science and how applying them to the work that we do can help improve the validity of the insights we deliver. \nYou can expect to hear about… \n\nhow an understanding of the way humans process stimulus and information can enhance how we evaluate marketing materials\, and advise our clients on how best to convey their messages\, their brand values and their assets\nhow consumer and shopper goals\, not their emotions\, drive behaviour\nhow an understanding of System 1 and System 2 processes and roles can enhance the way we understand the roots of brand equity.\n\nREGISTER FOR THIS WEBINAR HERE 
URL:https://theicg.co.uk/event/icg-webinar-using-behavioural-science-to-get-better-insights-3/
LOCATION:Online
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=:
ORGANIZER;CN="Sally Alsop":MAILTO:webinars@theicg.co.uk
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200914T080000
DTEND;TZID=Europe/London:20200914T090000
DTSTAMP:20260414T094817
CREATED:20200824T174907Z
LAST-MODIFIED:20200824T174907Z
UID:30203-1600070400-1600074000@theicg.co.uk
SUMMARY:ICG Webinar (Pre-Recorded): TSAPI - Your Questions Needed!
DESCRIPTION:Calling all ICG members to send questions (however challenging) to Matt Gibbs directly\, or ICG Manager Lucie (if you prefer to be anonymous to Matt)\, in order to shape the content of this pre-recorded webinar. Final deadline for questions – Friday 4th Sept. Webinar will be available to view on Monday 14th Sept. \nThe ICG recently helped launch a new initiative to create an API standard for Transferring Survey data – TSAPI.  Since launch ICG members have asked several interesting questions and generally wanted more information about the initiative.  The launch video can be viewed here. \nThe TSAPI initiative is currently in its first consultation period\, and Matt Gibbs (ICG member and core TSAPI team) is very keen to include independents and micro businesses in that discussion.  Matt will answer any questions ICG members have about TSAPI in an upcoming webinar.  Webinar content will be defined by ICG member questions\, so please send any queries and ideas you have to Matt or Lucie (if you prefer to stay anonymous to Matt) by Friday 4th September.  No matter how general or specific\, Matt will consult with the TSAPI team and answer as best he can. \nA webinar for everyone – not just for quantitative researchers \nThis session is not just for quant techies\, but should be of interest to everyone.  It’s an opportunity for us all understand more about the non-profit initiative\, to share our ideas\, and discuss how it might influence the future of market researching practice.  As Matt says\, from coders to clients TSAPI needs your ideas and support.  Everybody’s welcome! \nThe TSAPI initiative was launched globally on the 5th of August\, via the Australian National MR Conference\, in the UK via the Association for Survey Computing (ASC)\, the Market Research Society (MRS)\, Independent Consultants Group (ICG)\, and Research Live.  Then on US time via Quirk’s Media and publicised by MRweb. \nAbout Matt Gibbs \n \nMatt is Managing Director and Founder of Bayes Price – offering data connection\, analysis\, visualisation and insight to the market research and business intelligence communities. \nHe is keen to promote innovation and collaboration throughout the industry\, not least by participating in\, and helping to organise national and international conferences.  He’s an ICG member\, part of the core TSAPI development team\, a full member of the Market Research Society\, an active member of The Australian Research Society\, and sits as Vice Chair on the committee for the Association for Survey Computing (ASC). \nMatt combines a Masters in Sociological Research Methods with over 15 years’ experience in professional Market Research.  He enjoys merging established theory with contemporary technique\, finding solutions which offer more for less\, and is very keen to add to the conversation at any industry event with a good bar.  Should that conversation move beyond data and into the realms of music and/or cricket\, more’s the pleasure. \n Presentation slides/webinar recording will be available here by Monday 14th Sept  \n 
URL:https://theicg.co.uk/event/icg-webinar-pre-recorded-tsapi-your-questions-needed-3/
LOCATION:Online
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=:
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20200924T110000
DTEND;TZID=Europe/London:20200924T120000
DTSTAMP:20260414T094817
CREATED:20200728T074103Z
LAST-MODIFIED:20200728T074103Z
UID:30200-1600945200-1600948800@theicg.co.uk
SUMMARY:ICG Webinar: Mindfulness For Researchers
DESCRIPTION:This webinar is generously sponsored by Perspective Research Services \nJoin us for a one hour workshop to explore the world of mindfulness and how it can support your role as a researcher. Through a mix of theory and practical exercises\, the session will cover: \n\nWhat mindfulness is\nHow mindfulness can support your wellbeing\, creativity and empathy as a researcher\nAn introduction to meditation\nAdvice on starting a mindfulness practice\n\nYou’ll leave with practical tips to start applying right away and a new understanding of how you can optimise your brain and body for wellbeing and insight. \nYour speaker\, Sam Toon \n \nSam was previously Research Director at Trinity McQueen and is now a freelance Research Professional and ICG member. After practicing mindfulness for some time\, she trained to teach mindfulness during a career break and set-up her own consultancy teaching mindfulness workshops and courses. She now runs this alongside her research work and enjoys bringing calm to the sometimes hectic world of Insight. \nWebsite: https://www.mindbrilliance.co.uk/ \n \n  \nREGISTER FOR THIS FREE WEBINAR HERE \n  \nJOIN US FOR 30 MINS BEFORE THIS WEBINAR FOR THE ICG’S AGM TO HEAR MORE ABOUT OUR PLANS FOR OUR FORTHCOMING YEAR. \n  \n 
URL:https://theicg.co.uk/event/icg-webinar-mindfulness-for-researchers-3/
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=:
ORGANIZER;CN="Sally Alsop":MAILTO:webinars@theicg.co.uk
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