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DTSTART;TZID=Europe/London:20240320T130000
DTEND;TZID=Europe/London:20240320T133000
DTSTAMP:20260627T120437
CREATED:20240306T112105Z
LAST-MODIFIED:20240311T111537Z
UID:37028-1710939600-1710941400@theicg.co.uk
SUMMARY:Quality at Speed: The PureSpectrum Advantage for Independent Researchers
DESCRIPTION:Please join this 30-min Lunch&Learn session with PureSpectrum. \n \nIn recent years online quant data collection has seen an explosion in poor data quality which has been described by several industry leaders as an existential crisis as clients increasingly lose confidence in the accuracy of the data they see. \nPureSpectrum outlines how by leveraging industry leading technology\, researchers can be assured of much higher data quality\, significantly reduced field work times and competitive prices. \nStephen Hughes \n \nStephen Hughes is the Managing Director EMEA for PureSpectrum setting up the European business six years ago. A 20 year veteran of the insights industry\, Stephen has previously worked for the BMRA\, CfMC and Cint where he was Managing Director for UK & Benelux and latterly the Global Lead for supply partnerships. \nPureSpectrum \nPureSpectrum offers a complete end-to-end market research and insights platform\, helping insights professionals make decisions more efficiently\, and faster than ever before. Awarded MR Supplier of the Year at the 2021 Marketing Research and Insight Excellence Awards\, PureSpectrum is recognized for industry-leading data quality. PureSpectrum developed the respondent-level scoring system\, PureScore™\, and believes their continued success stems from their talent density and dedication to simplicity and quality. In the few years since its inception\, PureSpectrum has twice been named one of the Fastest Growing Companies in North America on Deloitte’s Fast 500\, twice placed in the Top 50 of the GRIT Most Innovative List\, and twice ranked on the Inc. 5000 list. \n \nHome \n \nhttps://www.linkedin.com/company/purespectrum/ \nhttps://www.linkedin.com/in/stephen-hughes-851b364/ \n  \n\nRegister for this session here (Zoom will then send you login)
URL:https://theicg.co.uk/event/lunchlearn-with-purespectrum/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20240306T130000
DTEND;TZID=Europe/London:20240306T133000
DTSTAMP:20260627T120437
CREATED:20240227T105937Z
LAST-MODIFIED:20240229T120905Z
UID:36973-1709730000-1709731800@theicg.co.uk
SUMMARY:From Barriers to Buy-In: A Guide to Overcoming Client Resistance to Online Community Research
DESCRIPTION:Ever receive pushback from a client after suggesting an online community approach? If so\, you’re not alone! Even after decades of online qual research and with communities being an established methodology today\, we can still see client hesitancy in making the jump to a digital solution. \nJoin us at this Lunch & Learn where we’ll discuss 4 common client concerns around online communities\, and how to turn those barriers into buys-ins! \nWe’ll share a few pro tips around: \n\nHow to educate (and inspire) clients around online community use cases\nHow to address potential concerns around the richness and reliability of the data\nHow smart technology can in fact enhance multi-market research and help uncover cultural nuance\nHow online makes it easier than ever for client to immerse themselves in the research\, live\, as it happens\n\nAt the end of the sessions\, you’ll be equipped to help your clients understand the possibilities of online research and get excited about going online! \nAbout incling \n \nincling was founded in 2013 and since then we’ve run over 500\,000 online qualitative conversations in over 30 languages with participants all over the world. Our proprietary online community platform has a range of tools which have been designed to help research and marketing teams gather in-depth and in the moment qualitative feedback (on any device). Our clients can lean on us for a wide range of methodologies – from exploratory\, digital diaries to exploring customer journeys and UX experiences. \nPresenter: Anna Coombe \n \nAnna started her journey in market research right here at incling\, initially as a community manager before transitioning to the commercial side of the company. Throughout her career\, she has collaborated with a wide range of clients\, brands\, and agencies\, managing projects ranging from quick short-term studies to long-term communities. Her extensive online qualitative experience spans FMCG\, financial\, retail and travel and hospitality sectors\, providing her with a broad and adaptable skill set. \nRegister for this free session here. Once registered\, Zoom will automatically send you your login\nAnna Coombe:  <anna.coombe@incling.com> \n 
URL:https://theicg.co.uk/event/incling-barriers-to-buy-overcoming-client-resistance-to-online-community-research/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20240214T130000
DTEND;TZID=Europe/London:20240214T133000
DTSTAMP:20260627T120437
CREATED:20231219T073216Z
LAST-MODIFIED:20231219T073216Z
UID:36719-1707915600-1707917400@theicg.co.uk
SUMMARY:Lunch&Learn: Field Notes on AI: questions\, intricacies and potential solutions
DESCRIPTION:We welcome back Field Notes for this Lunch&Learn. \n \nAI is the new Covid of the market research industry. \nIt revolutionised the way we work overnight. Everyone’s talking about it. And (almost) everyone is freaking out about it. \n\nWhat questions do clients ask and what worries them\, when you mention AI?\nWhat questions should you ask your tech partners\, when evaluating their AI products?\nAnd what questions should you ask yourself\, when choosing to use AI?\n\nIn this Lunch & Learn session we’ll go through all those questions to better navigate the AI world and its intricacies\, and we’ll present how at Field Notes we have decided to approach the challenges and opportunities AI brings. \nRegister here: Zoom will then send you your login details.
URL:https://theicg.co.uk/event/lunchlearn-field-notes-on-ai-questions-intricacies-and-potential-solutions/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20240131T130000
DTEND;TZID=Europe/London:20240131T133000
DTSTAMP:20260627T120437
CREATED:20240129T104236Z
LAST-MODIFIED:20240129T104236Z
UID:36807-1706706000-1706707800@theicg.co.uk
SUMMARY:Lunch&Learn with Peekator – providing quality access to global consumers through multi-market research
DESCRIPTION:Grab a sandwich and come and learn more about how Peekator can help you in your business. \n \nAbout Peekator \nPeekator is a multi-market research technology company based in London that is focused on providing quality access to global consumers across the research\, advertising\, marketing\, and communications landscape. \nSpecifically\, what will be covered: \n\nThe current state of conducting multi-market research and the most common practices and pain points.\nA new approach to multi-market research and how speed\, quality and audience reach can be simplified.\nHow multi-market research surveys can be set up just as easily as single-market research studies.  All without compromising on top-notch data and translation quality from all 7 continents.\nA case study to bring the above to life.\n\nOur speakers:  \na) Marin Mrsa – Founder and CEO \n \nMarin Mrsa – Founder and CEO of Peekator\, an innovative multi-market research platform dedicated to providing quality access to global consumers. Marin has made significant contributions to the field of market research and entrepreneurship. He is also passionate about customer experience and is known for his work in the emerging field of research technology. \nMarin has been recognised as one of the “30 under 30 Croatian entrepreneurs” and featured on the “GRIT Future List 2020 – The Next Generation of Insights Leaders.” He brings over ten years of invaluable experience in leading Peekator to global recognition. \nb) Sohrab Singh – Account Executive \n \nSohrab Singh  – Sohrab is an accomplished market research Account Executive with a keen interest in driving data-driven insights and strategic decision-making in the fields of marketing/advertising and global consumer behaviour. With over 12 years of technology and global consumer behaviour experience\, he is currently serving as a client relations ambassador at Peekator. \n\nREGISTER HERE (your login will then be sent to you)
URL:https://theicg.co.uk/event/lunchlearn-with-peekator-providing-quality-access-to-global-consumers-through-multi-market-research/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20240124T130000
DTEND;TZID=Europe/London:20240124T133000
DTSTAMP:20260627T120438
CREATED:20240118T110829Z
LAST-MODIFIED:20240118T111044Z
UID:36775-1706101200-1706103000@theicg.co.uk
SUMMARY:Lunch&Learn with Bolt Insight - an AI-powered market research company\, providing end-to-end solutions for Quantitative and Qualitative consumer insights
DESCRIPTION:Bolt Insight \n \nBolt Insight is an AI-powered market research company\, providing end-to-end solutions for Quantitative and Qualitative consumer insights in 120 global markets. \nOur core differentiator lies in the proprietary survey sampling methodology we employ known as Bolt RealAudience. We leverage social media\, mobile app networks\, and consumer panels simultaneously in every research study we conduct. \nOur technology enables us to identify the most relevant and engaged survey participants without building a fixed panel or approaching the same set of respondents for every study. This methodology provides several advantages\, including: \n\nSimultaneous data collection in 120+ markets\nEnhanced data quality (proof points provided below)\nAccelerated data collection speed.\n\nCompanies like IKEA\, Costa Coffee\, Kearney\, Amazon\, Bain\, Unilever\, L’Oréal\, Vodafone and many others have used Bolt Insight for Product Innovation & Concept Testing\, Brand Health & Brand Tracking\, Advertising & Campaign Evaluation\, Audience Segmentation (U&A) and much more. \nWhat will be covered in this Lunch&Learn? \nLearn more about Bolt Insight’s new product\, BoltChatAI: AI-powered\, fully automated qualitative research tool\, designed to drive consumer empathy in organisations by enabling brief to report in 24 hours. \nThe most valuable aspect of BoltChatAI is the unique dataset upon which it is built. We have utilized research data and over 10\,000 hours of real conversations distilled from 5 million individual consumer exchanges to train our distinct system. \nThis rich\, in-depth knowledge has been carefully integrated into our AI Moderator’s DNA\, creating a distinctive and challenging-to-replicate tool. \nTo provide marketers with instant access to a better understanding of their customers\, we have fully automated this system. From launching a new project to receiving a detailed report\, BoltChatAI delivers it all. \nOur Speaker: Baybars Umur \n \nCo-founder and Head of Commercial at Bolt Insight since 2019. With 15 years of experience in marketing\, he previously led digital strategy at WPP’s GREY agency and HAVAS Media\, with a particular focus on delivering consumer insights to CPG brands. \n  \nhttps://www.boltinsight.com/boltchatai/ \nREGISTER FOR THIS LUNCH&LEARN HERE
URL:https://theicg.co.uk/event/lunchlearn-with-bolt-insight-ai-powered-market-research-company-providing-end-to-end-solutions-for-quantitative-and-qualitative-consumer-insights/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20231129T130000
DTEND;TZID=Europe/London:20231129T133000
DTSTAMP:20260627T120438
CREATED:20231031T111427Z
LAST-MODIFIED:20231031T113700Z
UID:36548-1701262800-1701264600@theicg.co.uk
SUMMARY:Lunch&Learn: Taking Qualitative Research to the Next Level with OPPI
DESCRIPTION:Introducing OPPI\, the platform for market researchers seeking to enhance their qualitative and quantitative studies through opinion crowdsourcing and audience insights. Using state-of-the-art data analytics\, OPPI captures the nuances of human conversation through crowd-sourced opinions\, providing real-time\, actionable insights. Imagine integrating these rich\, qualitative insights into your current quantitative data sets seamlessly. With OPPI\, you can offer your clients a complete understanding of their target audience by blending numbers with narratives. \nAdrian Liew\, FounderAdrian is a digital strategist\, communications consultant and marketing technologist who has advised corporate leaders\, government officials and foreign embassies for the past ten years. As a technologist\, Adrian’s passion is analysing and using data to reveal the insightful\, profound stories that make a difference to people\, companies and governments.  \nWebsite: www.oppi.live \nLinkedIn: www.linkedin.com/in/adsg84 \nREGISTER FOR THIS FREE LUNCH&LEARN HERE\n 
URL:https://theicg.co.uk/event/lunchlearn-taking-qualitative-research-to-the-next-level-with-oppi/
LOCATION:https://zoom.us/j/2071827436
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20231115T130000
DTEND;TZID=Europe/London:20231115T133000
DTSTAMP:20260627T120438
CREATED:20230131T121253Z
LAST-MODIFIED:20231101T131743Z
UID:35170-1700053200-1700055000@theicg.co.uk
SUMMARY:Lunch & Learn with Sample Answers
DESCRIPTION:We welcome back Martin Cawley of Sample Answers for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \nPlease support this by attending their Lunch&Learn and hearing more.\nAbout Sample Answers\nFounded in 1995 by market researchers to serve the research industry.  We are known for providing both business and consumer samples for CATI and online methodologies.  As the industry has evolved so have we\, branching out most recently into qual research services. \nWhat will you learn at the Lunch&Learn? \nDesigned specifically for online qual we will demonstrate how our nVision service (which you’ll experience in real time) saves set-up time\, is respondent-centric and blends the latest AI into easily produced outputs.  We will show you how you can save time and energy managing the qualitative interviewing process and ease the burden on respondents; be it focus groups or in-depth interviews. \nMartin Cawley \nMartin has worked in market research since 2000\, initially with Sample Answers before holding various roles at SSI and then spending a few years with Canadean and Opinium.  He has been with Sample Answers again since spring 2019. \nREGISTER FOR THIS LUNCH AND LEARN HERE\n  \nSee you there! \n  \n  \n 
URL:https://theicg.co.uk/event/lunch-learn-with-sample-answers/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230913T130000
DTEND;TZID=Europe/London:20230913T133000
DTSTAMP:20260627T120438
CREATED:20230724T101818Z
LAST-MODIFIED:20230918T100208Z
UID:36050-1694610000-1694611800@theicg.co.uk
SUMMARY:Lunch & Learn with Yonder Data Solutions
DESCRIPTION:  \nWe welcome Daniel Singham from Yonder Data Solutions to run this Lunch&Learn for us. \n \n \nIn the ever-evolving world of market research\, data quality concerns have become more prominent than ever. At Yonder Data Solutions\, we take pride in the quality of data we deliver to our clients. By placing respondents at the heart of the research process and employing a combination of automated quality checks and manual checks carried out by our experienced team\, we ensure that our data always stands up to integrity. \nWe run several omnibus services via online and CATI\, as well as ad-hoc UK and International work.  \nTo find out more\, join us for an exclusive lunch and learn on 13th September at 1pm hosted by our brilliant Commercial Director\, Daniel Singham who has been in the industry for over 16 years and is on the MRS ED&I Council.  \nYonder Data Solutions is a trusted online and telephone fieldwork and data collection agency based in the UK. We are an MRS Company partner\, hold the ISO20252 standard for market research services and operate our highly respected online panel\, Y Live. \nhttps://www.linkedin.com/in/daniel-singham-2288346/ \nhttps://www.linkedin.com/company/yonderdatasolutions/ \n \nYonder Data Solutions \n \n \nYonder Data Solutions \n \n \nHome \n \n \nYonder Data Solutions \n \nREGISTER FOR THIS FREE SESSION HERE 
URL:https://theicg.co.uk/event/lunch-learn-with-yonder-data-solutions/
LOCATION:https://zoom.us/j/2071827436
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230809T130000
DTEND;TZID=Europe/London:20230809T133000
DTSTAMP:20260627T120438
CREATED:20230725T105818Z
LAST-MODIFIED:20230731T080124Z
UID:36076-1691586000-1691587800@theicg.co.uk
SUMMARY:Lunch & Learn with ResearchBods
DESCRIPTION:Come and join us at this Lunch&Learn session with ResearchBods. \n \nWhat will be covered? \nResearchBods is a UK based Global Data Collection partner that offers Agencies\, Brands and Independent Consultants\, a range of innovative online Qual and Quant Solutions. We combine tech with operational excellence to ensure consistent and high quality delivery across research projects. \nWe’d love to share a quick overview of our Online Community platform\, our approach to ensuring Data Integrity during online Quant studies\, and our introduction of AI solutions to enrich your insight delivery. Most of the session will be focused on Data Integrity\, however\, and the measures we put in place to ensure real people are providing the responses to your questions. \nWhy is ResearchBods  a great fit for micro-businesses in research? \nWe’ve supported micro-businesses and freelancers for years\, so we truly value the importance of offering a trusted partner service that can deliver time and again! Our service model is scaleable and can support self serve clients\, or those that require full serve and everything in-between!  The solutions we offer are not only industry leading\, but we’re also massively competitive on price and our dedicated support teams will do whatever they can to help you convert projects. \nDale Henry\, Sales Director \n \nDale has been at ResearchBods for 7 years\, working across various Product Solutions in a client servicing capacity. Dale’s passion lies within tech enablement and supporting clients with making strategic business decisions through accurate data delivery. \nhttps://researchbods.strat7.com/ \nhttps://www.linkedin.com/company/strat7.researchbods/mycompany/ \nDiscount for ICG members \nAs mentioned our project prices are always competitive\, we rarely lose out on price. We’re happy to offer 15% discount to ICG members on the first project commissioned with us.  \nREGISTER FOR THIS SESSION HERE 
URL:https://theicg.co.uk/event/lunch-learn-with-researchbods/
LOCATION:https://zoom.us/j/2071827436
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230705T130000
DTEND;TZID=Europe/London:20230705T133000
DTSTAMP:20260627T120438
CREATED:20230626T111703Z
LAST-MODIFIED:20230703T153316Z
UID:35900-1688562000-1688563800@theicg.co.uk
SUMMARY:Lunch&Learn with VisionsLive
DESCRIPTION:We welcome Nikki Baines from VisionsLive to run this Lunch&Learn for us. \n \n \nVisionsLive is an online qualitative research platform. They provide support services: 24-hour ticketing service\, project manager assigned to assist with every project\, full service available (moderation\, recruitment\, sims trans) as well as a platform-only approach. \nThey also offer: \n\nWebcam & Audio Focus Groups & IDIs\nText Chat Focus Groups and IDIs\nBulletin Board Communities\n\nWhatever methodology you choose\, the same key features are available: \n\nWhiteboards\nHeatmaps\nPolls\nReporting\n\nAlthough VisionsLive may also be a small team\, our extensive experience has allowed us to build a vast network and a substantial supplier database. They offer both full-service and platform-only packages\, ensuring flexibility to meet your specific needs. They also provide various payment options to make it convenient for you. \nhttps://visionslive.com/ \nhttps://www.linkedin.com/company/visionslive-limited/mycompany/ \n  \nREGISTER FOR THIS FREE SESSION HERE 
URL:https://theicg.co.uk/event/lunchlearn-with-visions-live/
LOCATION:https://zoom.us/j/2071827436
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230628T130000
DTEND;TZID=Europe/London:20230628T133000
DTSTAMP:20260627T120438
CREATED:20230621T113802Z
LAST-MODIFIED:20230628T095811Z
UID:35884-1687957200-1687959000@theicg.co.uk
SUMMARY:Lunch&Learn with CoLoop
DESCRIPTION:Join Alex Coonar and Jack Bowen\, founders of CoLoop\, to; \n\nget a bit of background and introduction for CoLoop\nHave a demo of it\nHear more about future developments & roadmap\nHave an opportunity to ask them questions\n\nCoLoop \n \nCoLoop is the AI copilot for qualitative research and can help independent researchers compete with bigger less agile teams. \nAI in research is now table stakes and an overwhelming 90% of firms are now investing in AI tooling. \nCoLoop are building with the specific thesis that the sum of researchers with AI tooling will significantly out-compete either individual part. \nCoLoop is currently in pilot phase or on live projects with ~30 consultancies including several global players across more than 8 countries. \nJack Bowen and Alex Coonar \nJack\, CEO of CoLoop\, and Alex\, CMO of CoLoop\, started building AI tools for research after graduating university in 2020.They tarted with genei\, a note taking and summarisation tool aimed at students and researchers. \nThey raised a venture backed seed round from Silicon Valley investors in 2021\, and then scaled to thousands of users and more than $1M+ in sales. \nThey developed CoLoop to solve the problems they experienced with customer and discovery interviews. \nhttps://www.coloop.ai/ \nhttps://www.linkedin.com/in/jack-at-coloop/ \nhttps://www.linkedin.com/in/alex-coonar-606622129/ \nREGISTER FOR THIS SESSION HERE 
URL:https://theicg.co.uk/event/lunchlearn-with-coloop/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230614T130000
DTEND;TZID=Europe/London:20230614T133000
DTSTAMP:20260627T120438
CREATED:20230511T094347Z
LAST-MODIFIED:20230511T094347Z
UID:35726-1686747600-1686749400@theicg.co.uk
SUMMARY:Lunch&Learn: Optimizing Qualitative Research: Exploring the AI-Driven Capabilities of Qualzy
DESCRIPTION:Join this Lunch&Learn for an insightful exploration of the Qualzy platform’s brand-new AI-based features and their applications in qualitative research projects. This presentation will provide a comprehensive overview of the impact of generative AI on planning\, design\, moderation\, engagement\, analysis\, and reporting\, offering a fresh perspective on enhancing research efficiency and effectiveness. \n  \nREGISTER FOR THIS FREE SESSION HERE \n(Once registered\, login is https://meet.goto.com/815667629) \n  \n 
URL:https://theicg.co.uk/event/lunchlearn-optimizing-qualitative-research-exploring-the-ai-driven-capabilities-of-qualzy/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2022/12/Qualzy-logo-for-light-background.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230510T130000
DTEND;TZID=Europe/London:20230510T133000
DTSTAMP:20260627T120438
CREATED:20230411T144526Z
LAST-MODIFIED:20230411T144526Z
UID:35557-1683723600-1683725400@theicg.co.uk
SUMMARY:Lunch&Learn with QuestionPro (and 56 Degree Insight)
DESCRIPTION:In this lunch & learn session hosted by QuestionPro UK Managing Director Aseem Badshah\, we’ll be joined by Jim Eccleston and Duncan Stewart\, Managing Partners at 56 Degree Insight from Edinburgh. Discover how independent consultancies/agencies should approach thinking about investing in a research tech stack to help power their business. Since Covid there’s been a major shift towards digitisation and self-service infrastructure\, we’ll learn from 56 Degree Insight’s journey and discover how an iterative process can help scale your customer success. \n \nWhy should you attend this Lunch&Learn? \n\nInvesting in your own research tech stack can help win more business\nAvoid being restricted by your clients’ infrastructure\nCreate new opportunities to run regular tracking studies for your customers\nBuild an asset to help differentiate yourself from other consultancies/agencies\nCriteria to assess your tech & innovation development requirements.\n\nAbout QuestionPro \nFounded in 2006\, QuestionPro offers a fully integrated online platform that includes surveys\, research & insights\, customer experience (CX) and employee engagement software. Our clientele ranges from independent businesses to Fortune 100 companies\, who rely on us for insights about customers\, employees\, and the marketplace. With offices in the UK (headquartered in London)\, USA\, Germany\, Mexico\, the UAE and India\, our customers have 24/7 access to highly trained support specialists and engineers. \nOur speakers \nAseem Badshah – Managing Director\, QuestionPro (UK\, Ireland\, South Africa\, Canada & Japan) \nAseem Badshah first cut his teeth in the start-up scene of the US. Prior to joining QuestionPro UK in 2019\, he was renowned for his entrepreneurial spirit. As Founder & CEO of Socedo in Seattle he led the web application specialising in lead generation to a funding of $2.5 million with a roster of clients including Microsoft\, Lenovo and Google. Aseem was also Founder & CEO of the full-service marketing and lead generation agency Uptown Treehouse in LA for 9 years. His wealth of experience in sales\, marketing and leadership is driving QuestionPro’s strategy in the UK and beyond. \nJim Eccleston – Managing Partner\, 56 Degree Insight \nJim Eccleston was a Senior Director in the world’s largest custom market research group at Kantar for over 20 years.  He was with the company as it expanded from its Infratest Burke and NFO roots to become TNS and now Kantar. Latterly\, along with 56 Degree Insight partner Duncan Stewart\, he headed up the group’s Scottish office in Edinburgh. \nDuncan Stewart – Managing Partner\, 56 Degree Insight \nDuncan started his 25 years career in insights working in market research within the tourism sector\, firstly at the Scottish Tourist Board and then at Yorkshire Tourist Board.  He moved ‘agency side’ when he joined Scotland’s leading market research company System Three and remained with the company as it expanded and rebranded to become Infratest Burke\, NFO\, TNS and most recently Kantar. Latterly he and 56 Degree Insight partner Jim Eccleston managed the group’s office in Edinburgh. \nFurther links  \nwww.questionpro.com\nLinkedIn   Twitter   YouTube   Facebook \nREGISTER FOR THIS LUNCH&LEARN HERE\nOnce you’ve registered\, login for the session is https://meet.goto.com/815667629 \n 
URL:https://theicg.co.uk/event/lunchlearn-with-questionpro-and-56-degree-insight/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230419T130000
DTEND;TZID=Europe/London:20230419T133000
DTSTAMP:20260627T120438
CREATED:20230316T111945Z
LAST-MODIFIED:20230316T112315Z
UID:35439-1681909200-1681911000@theicg.co.uk
SUMMARY:Lunch&Learn with Norstat (Norstat Express and TestingTime)
DESCRIPTION:We welcome Norstat for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n\n\n\n\n\nNorstat  is the leading data collector for market research in Europe. \n \n\nUser and market research projects are typically conducted during several weeks. Often important decisions have to be made in days and cannot wait for weeks or months to be complete. Norstat Express and TestingTime give you the possibility to research your customers in hours. Learn how easy it is to use both solutions for qual and quant research studies. \n\nNortstat/ Nortstat Express / Testing time \nNorstat is the leading data collector for market research in Europe. Our mission is to deliver trustworthy data of the highest quality to enable well-informed analysis and decision-making. Norstat Express and TestingTime are two digital products offered by Norstat. \nSpecial offer for ICG members:\nNorstat Express. 1 Free trail up to N = 500\nTestingtime: 3 test users for free: See https://resources.testingtime.com/promotion\nPaul Listuen and Reto Lammler \nPaul Listuen has worked in the MR industry since 1993 and have been in various positions both in Norstat\, Ipsos and also a founder of a data collection company. He was in 2022 awarded Market Researcher of the year by the Norwegian market research association. \n \nIn 2015 Reto Lämmler co-founded TestingTime\, the European leader in test user recruiting for UX researchers\, which was sold in October 2021 to Norstat\, the leading data collector for market research services in Northern Europe. \n \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending. \n\n  \nREGISTER FOR THIS LUNCH&LEARN HERE\nLogin (but please register first!) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there!
URL:https://theicg.co.uk/event/lunchlearn-with-norstat-norstat-express-and-testingtime/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230308T130000
DTEND;TZID=Europe/London:20230308T133000
DTSTAMP:20260627T120438
CREATED:20230131T114701Z
LAST-MODIFIED:20230131T140751Z
UID:35166-1678280400-1678282200@theicg.co.uk
SUMMARY:Lunch & Learn with Prevision
DESCRIPTION:We welcome Trevor Wilkinson of Prevision for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \nPlease support this by attending their Lunch&Learn and hearing more.\nAbout Prevision\n \nPrevision Research\, based in Milton Keynes\, was set up in 2009 and provides the following services for ‘difficult-to-reach’ audiences: \n\nInterviewer administered CATI and CAWI for quantitative research\nHybrid telephone and online data collection\nRecruitment for depth interviews\, focus groups\, communities etc\nSpecifying and hosting surveys\nDelivery of data tabulations to research agencies or end clients\n\nTypical ‘difficult-to-reach’ audiences covered: \n\nTradespeople (eg\, painters/decorators\, electricians\, plumbers\, engineers\, builders\, roofers\, carpenters\, bricklayers\, plasterers\, glaziers etc)\nB2B decision makers\nVulnerable people\nSocial housing tenants\nRestaurant owners and key workers\nBusinesses providing and consumers receiving waste collection services\n\nPrevision was a fieldwork supplier to Purple MR for many years and when the owners wanted to retire in 2019\, they invited Trevor Wilkinson and Stephen Bairfelt of Purple to become shareholders and to join the board of directors. \nWhy you should attend this Lunch&Learn: what will be covered\n\nA brief introduction to the Prevision team\, our history and how Purple MR became involved with them\nThe benefits of traditional data collection approaches for certain niche audiences\nTwo or three case studies\nFeedback from ICG members who have recently worked with Prevision.\n\nWe believe people should attend because the session will act as a reminder as to why interviewer administered surveys still have a role\, even in an environment where digital approaches dominate the research landscape. \nTrevor Wilkinson \n \nTrevor set up Purple Market Research with former ICG chairman Stephen Bairfelt in 2002.  He has over 30 years research experience.  In that time\, he has worked on a wide range of assignments covering both qualitative\, quantitative and secondary (desk) research methodologies.  Projects typically involve researching difficult-to-reach audiences\, in particular B2B audiences.  He is formerly chairman of the B2B trade association\, BIG and is currently treasurer.  He is a fellow of the Market Research Society and is a director of Prevision Research. \nREGISTER FOR THIS LUNCH AND LEARN HERE \nLogin (but please register first) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there! \nhttps://www.previsionresearch.co.uk/ \n  \n 
URL:https://theicg.co.uk/event/lunch-learn-with-prevision/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230222T130000
DTEND;TZID=Europe/London:20230222T133000
DTSTAMP:20260627T120438
CREATED:20211208T130000Z
LAST-MODIFIED:20230206T105144Z
UID:30256-1677070800-1677072600@theicg.co.uk
SUMMARY:Lunch&Learn with Qualzy
DESCRIPTION:We welcome Ray Davies of Qualzy for our next Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \nAll Lunch&Learn presenters offer ICG members a significant and exclusive discount. Please support them by attending their Lunch&Learn and hearing more.\nAbout Qualzy \n \nQualzy have generously sponsored a number of events over the past couple of years. They have a ton of new features to make research easy\, affordable\, powerful and successful. \nThe platform supports all your asynchronous project needs including diary tasks\, UX research\, video blogging\, international projects\, long term communities and much much more. \nQualzy are passionate about quality insight and love working with quality researchers. They look forward to making friends with more ICG Members and helping you to deliver more for your clients. \nWhy you should attend this Lunch&Learn\nRay will be talking about how to maximise the power of video\, and how it can be turned into practical insight. They’ll be talking through traditional and modern collection methods and looking at the pros and cons of both before giving attendees a sneak preview of Qualzy’s powerful video analysis tools. \n*THE EXCLUSIVE AND SIGNIFICANT DISCOUNT BEING OFFERED BY QUALZY \nQualzy are  so sure that you’ll love their platform that they’d love to give all ICG Members their first project setup for free (£400 value). This means that all you’ll have to pay are the platform costs. \nTo give you an idea of what a typical project could cost you: 7 Day project including up-to 200 Participants = £769. \nREGISTER FOR THIS LUNCH AND LEARN HERE \nLogin (but please register first) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there! \n  \nRay Davies \nPaul Kingsley-Smith \n 
URL:https://theicg.co.uk/event/lunchlearn-with-qualzy-3/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230208T130000
DTEND;TZID=Europe/London:20230208T133000
DTSTAMP:20260627T120438
CREATED:20221130T111207Z
LAST-MODIFIED:20230109T120019Z
UID:31902-1675861200-1675863000@theicg.co.uk
SUMMARY:Lunch&Learn With Insight Platforms: ChatGPT\, DALL-E and the future of research tech
DESCRIPTION:FREE\n\n\n\n\n\n\nWe welcome Mike Stevens of Insight Platforms (Mike is an ICG member) for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \nSpecifically\, Mike will focus on ChatGPT\, DALL-E and the future of research tech in his talk and conclude the session with an explanation of how Insight Platforms can help keep members up to speed with a variety of subjects. \n\n \nInsight Platforms xx \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending.\nSpecifically\, what will you gain from attending this session?\n  \nOur Presenter: Mike Stevens \n \nThis Lunch and Learn will be led by Mike Stevens. \nFurther links\nhttps://www.insightplatforms.com/  \nREGISTER FOR THIS LUNCH&LEARN HERE \nLogin (but please register first!) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there!
URL:https://theicg.co.uk/event/lunchlearn-with-insight-platforms/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230126T130000
DTEND;TZID=Europe/London:20230126T133000
DTSTAMP:20260627T120438
CREATED:20221121T115155Z
LAST-MODIFIED:20230123T085927Z
UID:31879-1674738000-1674739800@theicg.co.uk
SUMMARY:Lunch&Learn with Find Out Now
DESCRIPTION:FREE\n\n\n\n\n\n\nWe welcome Find Out Now for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n \n\nFind Out Now surveys 100\,000 UK consumers every day. Our platform delivers nationally representative polling for political parties\, brands and news outlets in a few hours\, and can reach niche audiences like no other market research panel. Unlike other services\, Find Out Now is instant and “always on” so you can test\, change\, and restart surveys for no extra charge. Test your ideas for free\, show your client\, and get their buy-in before committing to any spend. Find Out Now is a member of the British Polling Council and Certified Market Research Society Company Partner. \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending.\nSpecifically\, what will you gain from attending this session?\nIn this session\, Find Out Now will demonstrate their service so that you can get to see how it all works and how it can really benefit your business. \nOur Presenter: Chris Holbrook\n \nThis Lunch and Learn will be led by Chris Holbrook – Founder / CEO. \nChris founded his award-winning free daily lottery website\, Pick My Postcode\, 11 years ago. Initially funded by advertising\, he discovered that it was a far better platform for conducting market research\, at large scale\, low cost and high quality. The service was named Find Out Now\, and is now used by the UK’s main political parties\, national newspapers and TV news programmes. The techniques developed by the team have revolutionised political polling\, and they are now focused on doing the same for other sectors. \nAnd additionally\, Find Out Now are generously offering all ICG members a fantastic discount:\n50% off first project for ICG members \nFurther links\nhttps://www.linkedin.com/company/find-out-now/ \n\nREGISTER FOR THIS SESSION HERE \n\nLogin (once you’ve registered) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629\nSee you there!
URL:https://theicg.co.uk/event/lunchlearn-with-find-out-now/
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220928T130000
DTEND;TZID=Europe/London:20220928T133000
DTSTAMP:20260627T120438
CREATED:20210324T105347Z
LAST-MODIFIED:20260618T104806Z
UID:30228-1664370000-1664371800@theicg.co.uk
SUMMARY:Lunch&Learn With incling
DESCRIPTION:June 2026: Nick no longer works at incling. All enquiries should be directed to Glen Cooke: glen.tooke@incling.com\n  \nCome and hear Nick Campbell\, Associate Commercial Director of incling\,  talk about how the online platform incling can help your research process\, how to use it\, and more about the fantastic benefit incling are exclusively offering ICG members: \n\n 10% discount on platform hire to ICG members who run their first project with us\n a free ‘pre-launch session’ for the first project where one of our community managers would review the platform set up\, tasks\, activities\, notifications etc and set up a call to discuss any recommendations or alternations. This would mean that first time users would benefit from a training session (included for free to all of our clients) as well as a pre-launch check to ensure their first project runs smoothly.\n\n \nNick Campbell – Associate Commercial Director \n \nNick has been an advocate of insight communities from the very beginning of his 12-year research career. After several years managing agency and brand client accounts across sectors (Meta\, Anglian Water\, Royal London\, Havas\, MMR)\, he now heads up incling’s commercial department. His work focuses on developing incling’s growth strategies\, speaking at industry events\, building strong client relationships\, and exploring new methodologies and innovations that help solve client insight challenges. \nJOIN THIS SESSION HERE: \nPlease join my meeting from your computer\, tablet or smartphone.\nhttps://global.gotomeeting.com/join/815667629 \nYou can also dial in using your phone.\nUnited Kingdom: +44 330 221 0088 \nAccess Code: 815-667-629
URL:https://theicg.co.uk/event/lunchlearn-with-incling-3/
LOCATION:Online
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220921T130000
DTEND;TZID=UTC:20220921T133000
DTSTAMP:20260627T120438
CREATED:20220905T120701Z
LAST-MODIFIED:20220905T120826Z
UID:31496-1663765200-1663767000@theicg.co.uk
SUMMARY:Lunch&Learn with Prolific
DESCRIPTION:FREE\n\n\n\n\n\n\nWe welcome Prolific for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n \n\nProlific is an online marketplace built by and for researchers\, that connects researchers with engaged\, active\, and trustworthy participants all over the world. Unlike traditional panel companies\, Prolific has a unique\, high quality\, and high value trusted participant pool. We pay higher rewards\, provide a better experience to participants\, and have proven higher quality data than any other competitor\, enabling researchers to run trusted\, high quality\, world-changing research. \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending.\nSpecifically\, what will you gain from attending this session?\nIn this session\, Prolific will be discussing the various methods used  to manage its participant pool in order to ensure that all of the participants are of the highest possible quality. This will include: \n\nA discussion of how they onboard new participants\nThe various levels of verification they enforce\nHow they monitor account and pool status over time\nWhy participants are removed from their pool\n\nThey will also be sharing a few tips for what you can do as a researcher to select for the best participants from Prolific. \nOur Presenter: Dr Andrew Gordon\nThis Lunch and Learn will be led by Dr Andrew Gordon\, Research Consultant at Prolific. \nDr Gordon completed a BSc in Psychology\, followed by an MSc in Neuropsychology\, and a PhD in Cognitive Neuroscience\, examining the neural underpinning of reliance on misinformation. At Prolific he works directly with researchers to make sure that they get the most out of Prolific and supports them at each stage of the research process. \nAnd additionally\, Prolific are generously offering all ICG members a discount\nSign-up at www.prolific.co/referral/icgweb to get £40 in free credit added to your account. \nFurther links\nwww.prolific.co \n@Prolific (twitter) \nhttps://www.linkedin.com/company/prolific-academic \n  \nLogin for the Lunch&Learn is https://global.gotomeeting.com/join/815667629\nSee you there!
URL:https://theicg.co.uk/event/lunchlearn-with-prolific/
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220914T130000
DTEND;TZID=UTC:20220914T133000
DTSTAMP:20260627T120438
CREATED:20220905T114136Z
LAST-MODIFIED:20220905T114136Z
UID:31395-1663160400-1663162200@theicg.co.uk
SUMMARY:Lunch&Learn with Caplena 
DESCRIPTION:FREE\n\n\n\nWe welcome Caplena for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n \n  \n\nCaplena uses Augmented Intelligence to drastically reduce the amount of time it takes to analyze large amounts of free text from reviews\, or responses to open-ended questions. Within minutes Caplena identifies topics and auto-tags your entire dataset\, freeing you from repetitive categorization. \nUsing modern machine learning platforms and a streamlined analysis process can achieve ultra-fast turn around times. Nevertheless\, it is not economically feasible to develop and operate cutting-edge deep learning algorithms for a single market research company. We have dedicate our entire energy to help you overcome that technological gap. \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending.\nSpecifically\, what will you gain from attending this session?\nIn this Lunch and Learn\, we will introduce Caplena\, the technology behind it\, and how it can make the tedious process of analysing open-ends much easier. \nOur Presenter: Pascal de Buren\nThis Lunch and Learn will be led by Pascal de Buren\, Co-Founder and Machine Learning Engineer. \nPascal\, one of Caplena’s Co-Founders and Machine Learning Engineer\, combines deep AI development in Natural Language and Computer Vision with vast experience in bringing AI technology into products. Pascal developed patented AI software for one of the largest insurance software providers in the world before founding Caplena. He holds a master’s degree in interdisciplinary sciences from ETH Zurich. \nAnd additionally\, Caplena are generously offering all ICG members a discount:\n15% Discount Code: Use this code to redeem: \nhttps://caplena.com/app/account/subscription?coupon=LUNCHLEARN_22 \nFurther links\n– Website: www.caplena.com\n– Linkedin: https://www.linkedin.com/company/caplena/\n– Instagram: https://www.instagram.com/caplena_ag/\n– Facebook: https://www.facebook.com/CaplenaAG\n– Twitter: https://twitter.com/CaplenaCH \n  \nLogin for the Lunch&Learn is https://global.gotomeeting.com/join/815667629\nSee you there! \n  \n 
URL:https://theicg.co.uk/event/lunchlearn-with-caplena/
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220712T150000
DTEND;TZID=UTC:20220712T153000
DTSTAMP:20260627T120438
CREATED:20220706T084020Z
LAST-MODIFIED:20220706T084319Z
UID:31257-1657638000-1657639800@theicg.co.uk
SUMMARY:Lunch&Learn with ASI (Advanced Symbolics Inc)
DESCRIPTION:FREE\n\n\n\nWe welcome Advanced Symbolics Inc. (ASI) for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n \n\nAdvanced Symbolics Inc. (ASI) is an AI-based market research company that has seen great success using social media services for public opinion research. They have developed the first technology that bridges the gap between social media and traditional market research by introducing probabilistic sampling to the analysis of these social platforms. \nTheir A.I\, Polly™\, is able to capture conversations; uncovering insights to help organizations navigate the marketplace. Through their various services\, Polly uses representative samples to segment populations allowing her to contextualize the environment brands live in. \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending.\nSpecifically\, what will you gain from attending this session?\nThis will be an educational presentation to show how randomized\, controlled\, representative sampling on social media was applied to a successful market research campaign\, proving that the market research tools of traditional market researchers can now be applied to online samples using A.I/ML\, with the added benefit of speedy delivery and more accurate forecasting enabled by this rich dataset. \nThis Lunch and Learn will be led by Marisol Bedoya\, Marketing Specialist. \n \nAs part of the Lead Generation and Sales team at ASI\, Marisol has drawn from her Bachelor of International Business degree focusing on Marketing and Trade. Throughout her time at the company\, she has coordinated ASI’s presence at international events\, created relationships with potential customers from around the world and curated project proposals for prospective companies. \nhttps://www.linkedin.com/in/erinottawa/ \nLogin for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there! \n  \n  \n 
URL:https://theicg.co.uk/event/lunchlearn-with-asi-advanced-symbolics-inc/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220413T130000
DTEND;TZID=Europe/London:20220413T133000
DTSTAMP:20260627T120438
CREATED:20220413T120000Z
LAST-MODIFIED:20220324T121403Z
UID:14069-1649854800-1649856600@theicg.co.uk
SUMMARY:Lunch&Learn with inca - Reimagining online research
DESCRIPTION:We welcome inca from Nexxt Intelligence for this  Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \nAll Lunch&Learn presenters offer ICG members a significant and exclusive discount. Please support them by attending their Lunch&Learn and hearing more.\n \nAbout inca\n \nInca is a Conversational AI platform that is built from Qualitative principles and delivers Quantitative scale. Conversational AI reimagines the online survey to create a chat-based format that is a more engaging experience for participants. The conversations combine quant scales\, open ended questions and projective techniques. AI is used both for smart probing of participants open ended answers and to cluster and theme all the verbatim response. The inca impact is more considered answers\, better quality data and stronger insights with results available live on inca’s dashboard as fieldwork completes. Experience inca and you’ll never want to run a traditional online survey again. \nInca’s capability is now being launched as a DIY SaaS platform\, providing access to better quality data and insights for ICG members on either a ‘pay as you go’ or subscription basis \nThis Lunch and Learn will be led by ICG member Phil Sutcliffe. Phil has 30 years market research experience\, most of the time spent in a variety of board level roles at Kantar. Two years ago Phil founded his consultancy\, triple I\, and last year used inca for projects with his clients. He loved inca so much that he made an investment in the business and has recently joined inca’s parent company Nexxt Intelligence as Managing Partner. \n \nTHE EXCLUSIVE AND SIGNIFICANT DISCOUNT BEING OFFERED BY  GIVE OPINIONS FOR ICG MEMBERS:  \nICG members qualify for 1/3 off platform fees for the first project conducted before July 2022. 10% discount for each project after that. \n  \nLogin for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there! \n  \n  \n 
URL:https://theicg.co.uk/event/lunchlearn-with-inca-reimagining-online-research/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
END:VCALENDAR