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SUMMARY:How to Run Online Qual Your Way - Not the Platform’s Way
DESCRIPTION:Join us as we host incling for this Pitch Perfect* \n \nThis session shows how to run online qual your way – fast\, flexible and free from the constraints of rigid platforms. We’ll break down how to deliver quick‑turn studies\, shape communities to fit your needs and run multi‑market work without losing depth or control. \nYou’ll learn:\n\nWhat quick\, flexible online qual looks like in the real world\nHow to adapt approaches to different clients\, timelines and budgets\nWhen to choose platform‑only\, managed support or full‑service delivery\nHow AI‑supported moderation speeds things up while keeping the human touch\nPractical examples of agile online qual that actually works\n\nIt’s a straight‑talking\, practical session for researchers who want to work smarter\, move faster and stay in control \nAbout incling \nincling is a qualitative research provider specialising in online communities and multi‑market online qual. Our platform is built for flexibility – from rapid pop‑ups to complex global programmes\, and works in 27 languages with built‑in translation\, transcription and AI‑supported moderation. \nYou can work with us in three ways: \n\nPlatform‑only when you want full control\nManaged support when you want to stay hands‑on but need operational help\nFull‑service qual when you want end‑to‑end delivery\n\nEverything we build is designed to help researchers run online qual their way – fast\, flexible and without compromise \nGlen Tooke – Commercial Director\n \nGlen is Commercial Director at incling\, where he helps agencies and insight teams run fast\, flexible online qual that fits the way they work. He specialises in shaping go‑to‑market strategy\, elevating client engagement and building research programmes that balance speed\, depth and operational clarity. \nBefore joining incling\, Glen held senior commercial and insight roles across Consumer Edge\, FDM\, and more than a decade at Kantar – leading investment\, financial services and fashion\, insight and business development teams. His background spans business development\, strategic consulting and client leadership\, giving him a blend of commercial sharpness and research fluency \nAcross his career\, Glen has helped brands\, agencies and financial institutions make smarter decisions by combining strong narrative\, rigorous insight and practical commercial thinking. At incling\, he brings this experience to the world of online qual – helping teams design agile\, researcher‑led approaches supported by modern tools\, AI‑assisted moderation and multi‑market delivery. \n  \nRegister for this session here\nGlen Tooke | LinkedIn \nincling – Online market research | Online Communities \n*Pitch Perfect is the new name for Lunch&Learns
URL:https://theicg.co.uk/event/how-to-run-online-qual-your-way-not-the-platforms-way/
CATEGORIES:Lunch&Learn
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SUMMARY:Beyond the Slide Deck: Why Dashboards are the Secret Weapon for Independent Consultants
DESCRIPTION:How to utilise dashboards to deliver more value\, win back your time\, and future-proof your consultancy (even when clients don’t ask for one).\nWe welcome DataTile to present this Pitch Perfect.  \nAs an independent consultant\, your expertise is your product\, yet far too much of your time is likely swallowed by the manual “grunt work” of formatting slides and re-running tables. This webinar is about reclaiming that time. We will explore how moving beyond the static PowerPoint deck allows you to stop being a “supplier” and start being a strategic partner. By offering interactive\, branded dashboards\, you don’t just eliminate the headache of last-minute client requests for “one more cross-tab”—you deliver a high-end\, digital asset that keeps your clients coming back. Join us to see how you can provide “big agency” sophistication and seamless data automation while keeping your business lean\, agile\, and significantly more profitable. \nSession Structure \n\nThe PowerPoint Trap: Why static reports limit your earning potential.\nThe Hidden Demand: Why clients love dashboards once they see their own data in them + examples demonstration\nA Live Demo: Transforming a dataset into an interactive environment in minutes.\nThe Solo Professional Package: An exclusive look at the new DataTile tier designed for ICG members.\nQ&A\n\nDataTile \nDataTile is a specialised analytics and reporting hub designed to streamline everything that happens from the moment you close your fieldwork. For the independent consultant\, it replaces a fragmented workflow of datasets\, spreadsheets and slide decks with a single\, professional environment. The platform empowers you to host large-scale datasets\, perform sophisticated statistical tests—such as TURF or correspondence analysis—and instantly transform those results into interactive\, client-ready dashboards. \nThe platform’s real value lies in automating the “heavy lifting” of data management. By utilising the integrated AI Text-Refiner for rapid open-ended coding and automated charting features\, you can eliminate the hours usually wasted on manual data entry and slide formatting. This allows you to pivot from data processing to high-level strategic consultancy\, delivering a digital output that rivals the sophisticated reporting of major global agencies. \nSpeakers \nSvetlana Dosumova\, Client Success Director \n\nWith a background rooted in psychology and over a decade of hands-on experience in market research and product management\, Svetlana knows how to make data work for people. Her career includes senior positions at both market research agencies and on the client side. \nNow serving as Client Success Director at DataTile\, Svetlana is passionate about research operations and automation. Today\, she focuses on helping research teams streamline their reporting and build intuitive dashboards\, ensuring clients get the most practical value out of the DataTile platform. \nSvetlana will be joined by ICG member Sumran Kaul. \nRegister for this session here – open to all
URL:https://theicg.co.uk/event/beyond-the-slide-deck-why-dashboards-are-the-secret-weapon-for-independent-consultants/
CATEGORIES:Lunch&Learn
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