BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//The ICG - ECPv6.3.3.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:The ICG
X-ORIGINAL-URL:https://theicg.co.uk
X-WR-CALDESC:Events for The ICG
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20261025T010000
END:STANDARD
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20260101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260128T120000
DTEND;TZID=Europe/London:20260128T124500
DTSTAMP:20260423T083906
CREATED:20251112T104901Z
LAST-MODIFIED:20251112T105237Z
UID:39212-1769601600-1769604300@theicg.co.uk
SUMMARY:'Positive Intelligence' by Shirzad Chamine
DESCRIPTION:A members-only event\nThis month’s ICG Book Group will be lead by ICG member Jeff Deighton. \n‘Positive Intelligence’ by Shirzad Chamine \nOnline review: “Positive Intelligence (PQ) measures the percentage of time your mind is serving you as opposed to sabotaging you.  While your IQ and EQ (emotional intelligence) contribute to your maximum potential\, it is your PQ that determines how much of that potential you actually achieve. Shirzad Chamine reveals how to achieve one’s true potential for both professional success and personal fulfilment.” \nJeff says: “I found some of it very moving and resonant and just following some of the principles & actions at the start of my day instead of immediately jumping on the computer made me feel a happier person with a more balanced perspective I hope it helps a few others just find the odd practical technique for stopping the brain always processing\, evaluating and judging. It has lots of practical techniques in there about how to live and work and deal with negativity and conflict.” \n  \nRegister your place here  (if you haven’t read the book\, you’re still welcome to join).\n 
URL:https://theicg.co.uk/event/positive-intelligence-by-shirzad-chamine/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2024/11/Book-and-mug-image-RESIZED-.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260203T160000
DTEND;TZID=Europe/London:20260203T164500
DTSTAMP:20260423T083906
CREATED:20251204T095423Z
LAST-MODIFIED:20251204T103752Z
UID:39300-1770134400-1770137100@theicg.co.uk
SUMMARY:The Researcher’s Toolkit: Working Smarter with Gamma AI
DESCRIPTION:This Knowledge Share has been sponsored by Indeemo. \n \n  \n  \nMost people have heard about Canva but have you used Gamma yet? If not\, Andrew will show you how to create research stimulus\, redesign existing reports\, create newsletters\, webpages\, social media visuals and\, when you don’t have any content\, even create reports from scratch! \nThis can all be done within Gamma. It’s easy\, really quick and you will be surprised how good it looks! \nBy the end of the session\, you will have a good idea of whether Gamma should be in your toolkit. \nAndrew Smith \nWith 30 years of research experience\, Andrew blends qualitative depth with quantitative precision to uncover the insights that drive smarter decisions\, stronger customer relationships and business growth. \nAndrew grew up in the media world\, leading centralised insight and data teams and in 2012\, he founded Insight Advantage to support both B2C & B2B businesses. Andrew is a joint author\, with business owners from a diverse range of sectors\, of a book entitled: “Success Secrets For Business Growth.” \nIn 2025\, Andrew founded Padel Insights Network (PIN) bringing together players from across the market research\, data and marketing sectors to play padel\, network and have fun. To date\, events have been held in London\, Manchester and Leeds with more sessions planned throughout 2026. \nhttps://www.linkedin.com/in/speak2andrew/ \nhttps://insightadvantage.co.uk/ \nhttps://www.linkedin.com/company/padel-insights-network-pin/ \n\nRegister here 
URL:https://theicg.co.uk/event/the-researchers-toolkit-working-smarter-with-gamma-ai/
CATEGORIES:Knowledge Share
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2025/07/group-sitting-around-RESIZED-.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260210T110000
DTEND;TZID=Europe/London:20260210T120000
DTSTAMP:20260423T083906
CREATED:20260105T150202Z
LAST-MODIFIED:20260105T151259Z
UID:39371-1770721200-1770724800@theicg.co.uk
SUMMARY:Award Finalists 2025 Submissions
DESCRIPTION:Come and hear from our 4 Award Finalists from last year about their submissions. Hear more about how they approached their work\, the hurdles they overcame\, what worked well and less well\, and why they chose to enter the Award. \nA great opportunity to learn from other consultants and ask them questions. Also an opportunity to find out more about the Award for 2026. \nOur Finalists \nAWARD WINNER: Wren Insight: Hannah Beech and Judith Terry  \nReimagining the Students’ Union: transforming student life through a closeness-led segmentation \n \n  \n  \n  \nWren Insight partnered with Reading Students’ Union (RSU) to revolutionise how a Students’ Union should operate in 2025 and beyond.  Our ethnographic and closeness-led approaches informed and embedded a statistically rigorous and richly human segmentation\, with students’ emotional needs at its heart. The research challenged outdated assumptions about student lives and directly shaped a new RSU in strategy\, structure and services – including better targeted student provision and refocused commercial planning.  This enabled RSU to secure increased University funding and deliver to its purpose of helping all students to live a happy and fulfilled life at University. \nhttps://www.linkedin.com/company/reading-students-union/  \nhttps://www.linkedin.com/in/hannah-beech-9bb60752/  \nhttps://www.linkedin.com/in/jude-terry-b68b6914/ \nHighly Commended:  Open Questions: Joe Bonnell and Rachel Lewis: \nXLH UK Patient Stories – How ethnographic research led to life-changing results for people living with XLH \n \n  \n  \n  \nThis research was conducted by independent researchers Joe Bonnell and Rachel Lewis. It was commissioned by XLH UK\, a charity that supports people living with X-Linked Hypophosphatemia (XLH)\, a rare genetic condition. \nOur client had two research objectives: \n\nGenerate better awareness and understanding of XLH\nProvide evidence to NICE / NHS England as they were appraising a game-changing new drug\, Burosumab\, to receive funding for use in adults with XLH on the NHS\n\nThis was a creative\, sensitive and collaborative research project that combined excellence in the use of qualitative interviews and the innovative use of visual ethnography and co-production. Our work had major impacts for our charity client\, XLH UK\, and the people it supports. Our research contributed to a “life-changing” new drug being approved for funding on the NHS for use in adults living with XLH. Our key analytical theme\, “navigating uncertainty”\, became central to our client’s strategic vision\, shaping the way they frame and offer support\, and guiding their communications. Our work also had a significant impact on our participants — feeling confident and empowered to share their personal stories publicly for the first time. This project highlights the impact that a small\, specialist team of experienced\, independent researchers\, dedicated to working equitably and flexibly with our participants and our client\, can achieve. \nAll outputs from the project are public domain\, and you are welcome to view them here and here. \nJoe Bonnell | LinkedIn  Rachel Lewis | LinkedIn \nDeep Blue Thinking: Nick Bonney: \nPutting the Art Back into Artificial Intelligence  \n \nThis submission was about harnessing the power of AI alongside rather than instead of sound qualitative research techniques. By using AI-driven sentiment analysis we were able to create structure around a large volume of customer feedback forms and open up the kind of modelling to our SME client (a regional security company) that previously would have been out of reach for a business of this size. However\, we would not have got the same results if we’d simply been ‘slaves to the algorithm’ . By combining the machine learning with qualitative techniques such as call listening\, spending days with engineers and customer depth interviews\, we were able to develop a much more nuanced approach. Perhaps more importantly\, we harnessed the power of face to face workshops to ensure we got buy into the results both from senior management and from team leaders. This has enabled the prioritisation of six key customer experience workstreams\, each designed to address to a key underlying churn driver. \nhttps://www.linkedin.com/in/nickbonney/ \nSMPL Research: Poppy Reece\, Sean Marks\, Maura O’Malley \nReal voices informing real change for women’s safety \n \nSMPL Research evaluated two women’s safety initiatives for MOPAC and TfL – an impact evaluation of the Women’s Night Safety Charter\, and process evaluation of a safety audit programme led by members of the community trained as researchers. We used traditional research methods alongside creative digital ethnography to amplify lived experience. Our insights helped shape improvements to future safety audits and informed strategies to embed inclusive\, community-led approaches to make London safer for women and gender-diverse people. \nhttps://www.linkedin.com/company/smplresearch \nRegister for this webinar here
URL:https://theicg.co.uk/event/award-finalists-2025-submissions/
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2025/12/winner-award-pic--scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260223T080000
DTEND;TZID=UTC:20260227T170000
DTSTAMP:20260423T083906
CREATED:20260223T104646Z
LAST-MODIFIED:20260223T122809Z
UID:31786-1771833600-1772211600@theicg.co.uk
SUMMARY:ICG Members' Buddy Scheme: March '26 - May '26 inc
DESCRIPTION:An opportunity for ICG members to meet and exchange ideas/opinions with other members. Members are paired up for 3 months.  \nNo huge commitment needed\, just a willingness to (probably virtually) meet up with your ‘buddy’ at agreed times and agree to share work issues/concerns/questions with each other. \nSuggestions for how to have a successful Buddy experience here\n\n\n\nTo sign up to our next Buddy scheme\, register here\n(Registrations open until end of 27 Feb)
URL:https://theicg.co.uk/event/icg-members-buddy-scheme/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/11/group-sitting-around-RESIZED-.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260225T130000
DTEND;TZID=Europe/London:20260225T133000
DTSTAMP:20260423T083906
CREATED:20260119T170518Z
LAST-MODIFIED:20260119T171847Z
UID:39409-1772024400-1772026200@theicg.co.uk
SUMMARY:Transform historical research data into compelling new stories
DESCRIPTION:  \n  \nIn this session hosted by QuestionPro’s Senior Account Manger Oku Egho\, you’ll learn how to add multiple surveys onto their intuitive data visualisation and charting platform\, Business Intelligence. If you’re struggling with limited funds\, why not utilise existing survey data and create engaging new infographics\, splicing data to produce narratives that will cut-through to give your customers that competitive edge. \nWhat you’ll learn  \n\nCreate interactive Data Vis to help showcase data and tell engaging stories\nBuild dashboards from multiple surveys in minutes not hours\nUtilise smart widgets and fully customisable dashboards to build baseline reports representative of your brand\nTake advantage of our exclusive 20% discount for ICG members\n\nOur Speaker – Oku Egho\nSenior Account Manager\, QuestionPro \nA dynamic\, accomplished customer-centric Account Manager who’s spent the past 5 years at QuestionPro helping researchers\, independent consultants and enterprise clients excel in understanding their markets\, making better informed decisions whilst addressing complex insight projects. \n  \n  \n\nRegister for this session here \nOnline Survey Software and Tools | QuestionPro \n(5) Oku Egho | LinkedIn
URL:https://theicg.co.uk/event/transform-historical-research-data-into-compelling-new-stories/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260226T110000
DTEND;TZID=Europe/London:20260226T110000
DTSTAMP:20260423T083906
CREATED:20260212T134247Z
LAST-MODIFIED:20260212T134525Z
UID:39497-1772103600-1772103600@theicg.co.uk
SUMMARY:When the sh*t hits the fan - helping you with business continuity planning
DESCRIPTION:Join us for this frank\, no-holds-barred\, non-recorded\, ICG-member only discussion.\nWe’ve probably all been there – or will be at some point. You experience a cyber attack\, you’re suddenly diagnosed with ill-health or an accident\, you go through a disaster like a flood\, or a break-in or a fire… \nThe list goes on. \nAs business-owners juggling it all\, all of this can be terrifying. So terrifying that it can feel insurmountable to plan for these things and know when to turn when they strike. \nNow is your chance to do something pro-active. Join us to hear about what fellow ICG members have gone through – and how they came out the other side – and find out more about how the ICG can help. \nThis should be an enlightening session – don’t miss out. It won’t be recorded so that we can all share our experiences freely. \nSpecial thanks to those ICG members who’ll be kicking the discussion off; \nKath Rhodes – Qual Street \n \nKath will be talking about how she fell foul of a phishing attack – with clients getting fake emails from her as a consequence… \n  \n  \nClaire Salkeld – Hummingbird Insights \n \nClaire will be be talking about how cyber attackers can try to gain access to bank accounts without you even realising\, and what you can do to protect yourself. \n  \n  \nDanny Sheahan\, Delve Research \n \nDanny  will talk about his experience of receiving a cancer diagnosis while running a small research business\, and what it taught him about preparedness\, client relationships\, and building business continuity. \n  \n  \nRegister your place here 
URL:https://theicg.co.uk/event/when-the-sht-hits-the-fan-helping-you-with-business-continuity-planning/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/01/business.help_.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260303T160000
DTEND;TZID=Europe/London:20260303T164500
DTSTAMP:20260423T083906
CREATED:20260202T133703Z
LAST-MODIFIED:20260202T133703Z
UID:39461-1772553600-1772556300@theicg.co.uk
SUMMARY:Using AI for Discussion Guides
DESCRIPTION:This Knowledge Share will be presented by ICG member Jay Zaltzman and is sponsored by Indeemo. \n \n  \nA lot has been said about using AI for qualitative analysis and report-writing\, but what about using AI to prepare for qualitative research? In this Knowledge Share\, Jay Zaltzman will share how he used ChatGPT to help design the methodology and write a discussion guide for a sample research project. You may have heard the expression that the first focus group is “like the first pancake” – it rarely comes out quite right and you frequently end up tweaking the discussion guide afterward. AI may be able to help figure out in advance which questions might “fall flat” and how to rewrite them. \nJay Zaltzman \nJay Zaltzman is based in Palm Springs\, California\, USA. He is a frequent presenter at research conferences and a past president of the QRCA. He writes an email newsletter called Research Tidbits – short\, digestible tidbits about the world of marketing and market research\, available here: https://bureauwest.com/subscribe . And more information about Jay is available here: https://www.linkedin.com/in/jayzaltzman/ \n\nRegister for this session here 
URL:https://theicg.co.uk/event/using-ai-for-discussion-guides/
CATEGORIES:Knowledge Share
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260311T130000
DTEND;TZID=Europe/London:20260311T133000
DTSTAMP:20260423T083906
CREATED:20260219T160321Z
LAST-MODIFIED:20260219T160428Z
UID:39528-1773234000-1773235800@theicg.co.uk
SUMMARY:Win More Projects With AI-Moderated Qual - And Get Paid For It
DESCRIPTION:This is a Lunch&Learn session with Tellet \n \n  \n  \n  \n  \nIn this session\, Greg Burke from Tellet will show you exactly how AI-moderated qualitative research works in practice – from designing a discussion guide to analysing hundreds of in-depth conversations at once. You’ll see a live demo of the Tellet platform\, hear how independent researchers and agencies are already using it to win new business\, and learn how you can start including it in your own proposals. \nHe’ll also walk through our new referral scheme for ICG members. \nAbout Tellet \nTellet is an AI-moderated qualitative research platform used by agencies\, consultancies\, and independent researchers worldwide. It lets you run hundreds of in-depth\, conversational interviews simultaneously – giving you qualitative depth at quantitative scale\, without needing a large team. For independents and small firms\, that means you can take on bigger briefs\, deliver faster\, and offer something genuinely differentiated. \nGreg Burke\n \nGreg Burke is the CEO and co-founder of Tellet. Based in Amsterdam\, he has spent the last three years building Tellet into a platform used by some of the world’s leading research agencies and brands\, including Kantar\, NielsenIQ\, Vodafone\, and KPMG. Greg is passionate about giving independent researchers access to the same tools the big agencies use. \nThe referral scheme\nTellet are introducing a referral arrangement for ICG members\, valid throughout 2026. If you introduce a new client to Tellet and they go on to complete a qualifying project (minimum 100 participants)\, we’ll pay you a referral fee of €500 for the first project. For every subsequent qualifying project that client runs on Tellet during 2026\, you’ll earn €250. There’s no ongoing commitment – just a straightforward way to earn from recommending a tool you already know works. \n  \nRegister for this session here \n 
URL:https://theicg.co.uk/event/win-more-projects-with-ai-moderated-qual-and-get-paid-for-it/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260319T160000
DTEND;TZID=Europe/London:20260319T180000
DTSTAMP:20260423T083906
CREATED:20260219T140656Z
LAST-MODIFIED:20260224T140628Z
UID:39516-1773936000-1773943200@theicg.co.uk
SUMMARY:Northern Connection
DESCRIPTION:This event has been generously sponsored by Face Facts – Getting Research Done. \n \n  \n  \nCome and join us!\nWhen: Thurs 19 March\, 4-6pm and drinks afterwards \nWhere: The Adelphi (Tap Room)\, Hunslet Road\, Leeds\, West Yorkshire LS10 1JQ. \nWhy: It will be fun and you know you should \nThe ICG is holding an event to bring researchers based in the North (and hey the Midlands are the North\, right?) and we want you there to make it go with a bang! \nWhat to expect: \n\nLearn about the ICG and what our members can do to support research agencies and client-side businesses and other indies\nCelebrate and elevate all our amazing businesses in the North – we lead the way on quality and innovation in the North\, let’s pat each other on the back\nMeet each other and make firmer connections\, drink free beer and eat free nibbles…\n\nRegister your free place here \n  \nBonus event: if you are unable to make the 19th or just want another opportunity to network\, why not join the research community at Padel Insights Network (PIN) on 18th March? \nNo previous experience is required\, everything is provided\, so do not worry if you have not played padel before. It’s all about getting together\, doing something different and having some fun. \nMore info and tickets here \n  \n  \n 
URL:https://theicg.co.uk/event/northern-connection/
LOCATION:Adelphi (Tap Room)\, 1-3 Hunslet Road\,\, Leeds\, LS10 1JQ
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2026/02/Bar-area-IMAGE-RESIZED-.jpg
GEO:53.7932905;-1.5410098
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Adelphi (Tap Room) 1-3 Hunslet Road Leeds LS10 1JQ;X-APPLE-RADIUS=500;X-TITLE=1-3 Hunslet Road\,:geo:-1.5410098,53.7932905
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260324T120000
DTEND;TZID=Europe/London:20260324T133000
DTSTAMP:20260423T083906
CREATED:20260226T110821Z
LAST-MODIFIED:20260226T111148Z
UID:39562-1774353600-1774359000@theicg.co.uk
SUMMARY:AI State of the Nation (with a focus on Synthetic Data)
DESCRIPTION:  \nThis webinar is generously sponsored by Qualzy \n \n  \n\n\n\nCome and join us at this ICG-member only panel discussion which will cover;\n\nThe results of the second wave of the ICG-member survey about AI (including responses to the questions about Synthetic Data)\nSynthetic Data – what is it and industry perspectives about it\nSynthetic Data user experiences\, covering qual and quant….\nDiscussion and next steps for us all as Indies.\n\n  \nWith special thanks to our speakers: \nMike Brown \nMike brings the experience gained from large agency technology and data to smaller research businesses and brands. From automation\, improvement of research processes and methods often now using MR specific AI tools as well as the broader industry LLMs\, Mike’s company\, Green Bird Consultants\, can help you survive and thrive. \n  \nKaren Cooper \nKaren runs Living Brands\, an insight and brand consultancy. Her passion and expertise is qual and her business partner offers quant. In this session she’ll be talking about the findings she gained after replicating a human qual study with synthetic personas. \n  \n  \nAakanksha Haran \nAakanksha runs Smart Move Ventures\, a UK data and research consultancy specialising in quant and qual methodologies\, with a significant part of her business currently run via AI tools. She has run two waves of the ICG AI monitor survey\, the results of which will be shared. She will also be presenting a case study on synthetic data usage in a quantitative setting for a syndicated study. \n  \nTom Woodnutt  \nTom is the founder of Feeling Mutual\, a  strategic qualitative research consultancy. He is co-leading the ICG AI survey initiative and will both contribute to and chair this discussion. \n  \n  \n  \nRegister for this session here \n(note the unusual start time for this webinar plus it’s slightly longer duration)
URL:https://theicg.co.uk/event/ai-state-of-the-nation-with-a-focus-on-synthetic-data/
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2023/06/eye-g5762246f9_1280-e1692692003699.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260325T150000
DTEND;TZID=Europe/London:20260325T153000
DTSTAMP:20260423T083906
CREATED:20260212T174831Z
LAST-MODIFIED:20260219T145419Z
UID:39501-1774450800-1774452600@theicg.co.uk
SUMMARY:Small But Mighty - Large Scale Reporting With Lean Resources
DESCRIPTION:  \n  \n  \n  \nIn this case study Lunch&Learn\, ICG Member Paul Carney of ClearCut Insights shares how he used automation – transforming what is traditionally a time-intensive reporting challenge into a streamlined\, repeatable process with standout results. \nFor smaller companies and independent market researchers who are juggling delivery\, analysis and client expectations\, reporting often becomes the biggest bottleneck. \nIn this session\, you’ll discover how automation can fundamentally supercharge the way PowerPoint and Google Slides reports are created – moving from arduous\, manual slide building\, to faster\, more consistent\, insight-led outputs\, generated directly from original data sources. \nAutomation is not just about saving hours (though you absolutely will). It is about: \n\nEliminating manual errors and last-minute fixes\nReusing templates easily across markets\, waves and data cuts/segments\nFreeing up time for interpretation\, recommendations and more analysis/insights\nDelivering polished\, scalable outputs in a fraction of the time without needing a larger team\n\nIf reporting is eating into your time\, this session is for you.\nWe would love to have you join us.\nSpeakers:  \nBenjamin Rietti\, CEO\, E-Tabs \nBenjamin Rietti is the CEO of E-Tabs. His innovative approach has seen the company provide reporting services and solutions to the MR industry for over 30 years. With over two decades of industry knowledge\, Benjamin is a talented entrepreneur who recognises the integral role technology plays in market research. A doting family man\, he enjoys spending time with his children and grandchildren and has a passion for skiing. \nhttps://www.e-tabs.com/    linkedin.com/in/benjaminrietti \nPaul Carney\, Owner\, ClearCut Insights \nPaul has over 25 years of experience in designing\, running and deploying multi-country segmentations into some of the world’s largest organisations. He has run Research International’s Marketing Science Centre\, was Managing Director of Bonamy Finch\, and most recently\, was a board member of STRAT7\, and a Partner in their Advisory team. Paul set up ClearCut in 2024 to work more closely with client teams on building and embedding strategic segmentations. \nhttps://theicg.co.uk/member/paulclearcut-insights-com/ \nAbout E-Tabs: \nE-Tabs has been providing award-winning\, leading data visualization and reporting solutions to the market research industry for over 30 years. We help businesses all over the globe boost their productivity and engagement by making the process of producing their reports and visualizations quick\, simple and cost effective. \nE-Tabs – Global Report Automation Leaders \n  \nRegister your place here 
URL:https://theicg.co.uk/event/small-but-mighty-large-scale-reporting-with-lean-resources/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2026/02/etabs-lunch-and-learn-graphic.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260407T160000
DTEND;TZID=Europe/London:20260407T164500
DTSTAMP:20260423T083906
CREATED:20260225T140940Z
LAST-MODIFIED:20260401T130643Z
UID:39557-1775577600-1775580300@theicg.co.uk
SUMMARY:The AI Growth Engine for  Small Market Research Agencies - how to use AI to better market\, sell\, and engage with clients
DESCRIPTION:Join ICG member Paul Griffiths for this valuable Knowledge Share. This Knowledge Share has been generously sponsored by EXPLNERS. \n \n  \n  \nPaul will offer practical and immediately actionable ways to start using AI to save time and do more consistent and effective marketing\, sales\, and client engagement. \nSpecifically designed for freelancers and small market research agencies. \nPaul Griffiths \nPaul Griffiths is the founder of Client Advocates. He helps leaders of Market Research and Insight Agencies grow revenues through proven strategies. He also supports Heads of Insight to increase their influence and budgets by creating impactful commercial plans. \nWith 25 years’ experience growing research agencies and working with client-side insight teams\, Paul understands the challenges of delivering great work while driving commercial value. He’s worked both agency and client side\, commissioning and selling research\, managing commercial relationships\, and advising leaders across the UK and internationally. \nIf you’re looking to grow your insight agency/ micro-business or respond to changing market conditions\, Paul brings practical strategies that work. \n  \nLinkedIn: https://www.linkedin.com/in/paulneilgriffiths/ \nWebsite: https://clientadvocates.co.uk/ \nPodcast: https://apple.co/4qnK2Pv \nRegister for this session here\n  \n 
URL:https://theicg.co.uk/event/the-ai-growth-engine-for-small-market-research-agencies-how-to-use-ai-to-better-market-sell-and-engage-with-clients/
CATEGORIES:Knowledge Share
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2025/10/Knowledge-Share-image-coffee-cup-and-laptop.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260415T130000
DTEND;TZID=Europe/London:20260415T133000
DTSTAMP:20260423T083906
CREATED:20260224T143606Z
LAST-MODIFIED:20260226T153940Z
UID:39537-1776258000-1776259800@theicg.co.uk
SUMMARY:Focus groups without the friction (experience a live online focus group from both sides of the room)
DESCRIPTION:Experience a live online focus group from both sides of the room.\nHigh Tech Development (HTD) is running a Lunch and Learn session as an online focus group within their flagship qual platform\, HT Meet. HT Meet is not a meeting platform alternative. It is a qual research environment designed for insight teams who require simplicity\, reliability and strong data protection. \nYou may join in this Lunch&Learn demo in one of two ways: \n\nAs a participant: Take part from the respondent’s view. 10 spots available. (No incentives or food\, just good conversation 🙂  REGISTER AS A PARTICIPANT HERE (note we will email you the login a few days before) \nAs a client observer: Watch the group as clients do\, interact privately through chat\, submit questions to the moderator\, and join a live debrief at the end. REGISTER AS AN OBSERVER HERE (note we will email you the login a few days before) \n\nWhat we’ll explore: \n\nWhat slows online focus groups down and how to remove that friction\nHow the observer backroom should feel when it’s built for research\, not meetings\nManaging privacy\, translation and compliance without disrupting flow\nWhat moderators really need in-session (and what they don’t)\nHow remote\, mobile and facility research can connect in one ecosystem\nMobile UX\nBreakout rooms\, Lobby and Tech rooms\n\nWhat sets HT Meet apart: \n\nPurpose-built for qual: Designed for focus groups\, IDIs\, and client observation – not business meetings\nTrue researcher backroom: Separate observer audio\, private chat\, timestamped markers and instant multilingual playback\nPrivacy & compliance by design: Automatic PII-redacted transcripts\, GDPR/TCPA-ready workflows and IP watermarking\nGlobal\, multilingual research:Native multi-audio channels with live language switching for observers.\nZero friction:100% browser-based – no downloads\, logins or IT hurdles\nUnified ecosystem: Seamless integration with HT Mobile (UX & ethnography) and HT Facility (in-facility qual)\nWhite-glove tech support: Sessions run end-to-end so moderators can focus on the conversation\n\nAbout High Tech Development \nHigh Tech Development has been building secure\, purpose-built video streaming technology for qualitative research since 2015. \nOur flagship platform\, HighTech Suite™\, supports in-person and online focus groups\, IDIs\, ethnography\, UX studies\, and global streaming\, all built on a foundation of security\, speed\, and simplicity. \nOur tools are designed specifically for Qual research workflows and offer advanced capabilities such as secure observer backrooms\, real-time translation and multilingual audio channels\, instant one-click participant access\, blur and watermarking for IP protection\, encrypted data transfer\, and robust access controls. \nHighTech Suite™ brings together purpose-built products that support qualitative research wherever insight is created: \n\nHT Meet: Remote live focus groups and IDIs with instant access\, secure client viewing\, real-time translation\, built-in research tools\, and immediate recordings.\nHT Mobile: Global mobile streaming and fieldwork capture that enables teams to stream from anywhere in the world to anywhere.\nHT Facility: High-quality in-facility and hybrid streaming with multi-camera support\, multilingual audio\, and a secure observer backroom.\nHT Ethno: Mobile ethnography and in-the-wild capture including video diaries\, in-home sessions\, picture-in-picture\, online UX recording\, and multi-device streaming with real-time translation.\nHT Insights: AI-powered analysis with automated clip generation\, summaries\, and smart tagging.\n\nBuilt to Wall Street-grade compliance standards (GDPR\, SSAE 18\, SSAE 23\, TCPA)\, HighTech Suite™ delivers seamless streaming\, multilingual collaboration\, and AI-driven analysis for research teams worldwide\, so teams can focus on insight\, not logistics. \n“When facility streaming failed in Germany\, HT Mobile delivered a secure backup in minutes\, streamed from a phone and saved the project” ICG memberJeff Deighton @ Insight-Engineers \nSpeaker: Tom Meyritz – Global Partnerships Director \nTom has been working on the commercial side of Insight for over 20 years\, and has worked client side\, agency side and supplier side. An enviable black book of end client contacts has helped agency partners win business with the likes of Diageo\, Amazon\, Coca-Cola – so if you need introducing to a new prospect that’s where Tom fits in. \n  \nSpeaker: Andrei Sarbu – Founder & CEO of HighTech Development \nCreator of HighTech Suite™ – the privacy-first platform for qualitative research. \n  \n  \n  \nSpeaker: Belma Lugic – Engagement Consultant | Client Relationships\, Communication & Growth \nWith many years of experience across client engagement\, employee engagement and business development in the market research industry\, Belma brings a practical\, relationship-led approach that helps businesses build trust\, loyalty and clear\, consistent positioning. \n  \n  \nSpeaker: Vlad Climase-Catrava  – Senior Client Success & Product Specialist  \nVlad assists research teams and moderators with conducting seamless online and in-person studies that are both secure and engaging. He supports every aspect\, from onboarding and moderator training to resolving any unforeseen issues during sessions. \n\n\n\n\nREGISTER AS A PARTICIPANT HERE\nREGISTER AS AN OBSERVER HERE \nHigh Tech Development
URL:https://theicg.co.uk/event/focus-groups-without-the-friction/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2026/02/High-Tech-Devt-logo.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260416T110000
DTEND;TZID=Europe/London:20260416T120000
DTSTAMP:20260423T083906
CREATED:20260305T120225Z
LAST-MODIFIED:20260317T121045Z
UID:39581-1776337200-1776340800@theicg.co.uk
SUMMARY:The Human Advantage in a Digital World - How to navigate the tension between convenience and connection
DESCRIPTION:This webinar has been generously sponsored by Babble Research\, Research\, Meeting and Training Facility in Solihull Birmingham  \n \n  \n  \n  \n  \n  \nIn a world which is increasingly digitised\, and in an industry in which digital and agentic services abound\, it’s hard to remember the power that in-person\, real-life\, human interactions can bring at every stage of the research journey. \nThis webinar will act as this reminder. \nWe welcome representatives from two industry initiatives\, ‘Power of Presence’ and ‘The Fieldwork Collaboration Group’ to talk about their work\, after which we will open up the discussion for your thoughts. \nSpecifically\, you will leave the webinar with; \n\nA greater understanding of what these industry initiatives are doing – and how we can all benefit\nAn understanding of the sorts of arguments that you can present to clients who resist the human advantage\nAn appreciation of the power of industry collaboration (rather than competition)\nA sense of hope about the future of the Insight sector.\n\n  \nPower of Presence\nAs research becomes increasingly digital and AI-supported\, the industry is asking an important question: what role does human presence still play in insight? Drawing on findings from the Power of Presence (POP) industry survey\, this session explores why connection remains central to understanding people. Rather than positioning technology and human interaction in opposition\, POP highlights the importance of balance. In a screen-mediated world\, the ability to connect\, observe and engage meaningfully may be one of the most valuable and undervalued skills in modern research. \nThe Fieldwork Collaboration Group\nThe Field Collaboration Group (FCG) was formed in early 2025 by Richard Bryan\, Managing Director at Qa Research and Kathy Tomlin\, Managing Director at QRS Market Research. It is a collective of market and social research agencies’ across the UK that offer or use face-to-face research as a key service offering. The aim is to grow the volume of interviewers\, particularly in low coverage areas across the country. \nSince the Covid-19 Pandemic the volume of face-to-face interviewers and recruiters has declined significantly\, with many at the time deciding to retire or find other forms of employment. Some parts of the country have a very low volume if any interviewers at all\, which affects our industry’s ability to fully meet client demands for this methodology when required. \nThe face-to-face research method is critical to accessing parts of the population that are harder to reach via online research methods. It is able to target very specific local geographies and therefore fulfil survey quotas that other methods struggle to achieve. \nThe main goal of the FCG collective is to boost face-to-face interviewer numbers by 100-200 into the market and social research industry over the next couple of years. \nInterest in the group is continually growing with 16 companies actively involved. \nIn March 2026 the FCG are running a pilot training session with prospective interviewers in Greater Manchester following a recruitment process in the region and working collectively to produce training materials. \nFollowing the pilot agencies across the FCG will share and discuss lessons learnt and agree improvements that could be made to the process. They will then select another region in the UK to deliver a recruitment and training session\, focusing on a locality that has low interviewer coverage but continued high demand for this methodology. \nDuring the webinar Richard and Kathy will share more about the FCG and its aspirations and how others can get involved. \nOur Speakers:\nCara Allan \n  Cara is a Director at Plus Four Market Research (and The Qualitative Lab\, London SW19) with over 20 years of international qual and quant expertise. She is known for her quick grasp of complex issues and cutting through the noise to achieve clear\, human-centred insight. Cara energises projects with creative thinking\, combining methodologies to produce tailored approaches across sectors. She brings audience motivations to life and delivers sharp\, actionable findings that inspire confident decisions and drive meaningful change. With an awareness of the need for an evidence base\, Plus4 have supported the POP campaign delivering a pro bono industry survey. \nRichard Bryan \nRichard is Managing Director of Qa Research a full service social and market research agency operating in a range of sectors including transport\, education\, utilities\, health and social care\, agriculture\, environment\, and tourism. Qa offers a wide range of online and offline qual and quant research services. A key part of Qa’s offer includes face-to-face surveying\, often as part of multi-mode projects or as the only method on a project. Richard worked with Kathy Tomlin as a joint founder of the Field Collaboration Group (FCG) to bring the industry together to help boost the volume of interviewers in low coverage areas of the country. Richard chairs monthly online meetings with the FCG and provides advice on strategy. He also chaired a smaller group of FCG members to focus on developing the process and materials for training new interviewers. \nSam Grey \nSam is Managing Director of i-view London and has worked in market research for over 24 years. Beginning her career in recruitment and fieldwork operations\, she has supported both qualitative and quantitative research across a wide range of sectors. Sam now leads one of the UK’s most awarded viewing facilities and is the founder of the Power of Presence (POP) campaign\, a collaborative initiative bringing together UK viewing facilities to champion the value of face-to-face research. Her work is grounded in the belief that insight is created through human connection\, and that as research evolves\, empathy\, interpretation and presence remain central to its impact. \nKathy Tomlin \nKathy is Managing Director of QRS Market Research with over 30 years’ experience in the industry. As a fieldwork specialist\, Kathy initially started as a telephone interviewer and mystery shopper before her career spanned into all methodologies and areas of the business. Operationally\, it has been impossible to ignore the sharp decline in UK based interviewers following the Covid pandemic and its resulting impact on fieldwork coverage\, quality\, and cost — issues Kathy believes are critical to the long-term sustainability of face-to-face research. As a joint founder of the Field Collaboration Group (FCG)\, Kathy is responsible for overseeing the group’s operations and co-ordinating its first recruitment pilot in March ‘26. Boosting interviewer numbers and maintaining a quality field force is imperative for safeguarding the long-term survival and future of face-to-face interviewing in an evolving research landscape. \n  \n  \n  \nRegister for this session here\n 
URL:https://theicg.co.uk/event/the-human-advantage-in-a-digital-world-how-to-navigate-the-tension-between-convenience-and-connection/
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/01/18-paper-men.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260416T180000
DTEND;TZID=Europe/London:20260416T213000
DTSTAMP:20260423T083906
CREATED:20260101T065709Z
LAST-MODIFIED:20260310T134443Z
UID:39332-1776362400-1776375000@theicg.co.uk
SUMMARY:The ICG's Annual Quiz Night
DESCRIPTION:We’d love you to join us! Come individually (we’ll allocate you a team)\, or as a team (of 5).* \nSpecial thanks to; \n\nOur Quiz Masters Deanne and Marc Gold\, iPoint Research \nOur main sponsors\, Teneo Translations\, Qualzy and The Qualitative Lab. \nFirst drinks sponsor\, QuestionPro. \n\nTickets here\n\nSPECIAL OFFER: *COME AS A TEAM OF 5 (JUST LET US KNOW HERE) AND WE’LL GIVE YOU A FREE BOTTLE OF WINE FOR YOUR TABLE.\n 
URL:https://theicg.co.uk/event/the-icgs-annual-quiz-night-2/
LOCATION:Anomalous Space\, 36 Pentonville Road\, London\, N19HF\, United Kingdom
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2025/12/Quiz-Night-Flier-16-April-2026-resized-.png
GEO:51.5321464;-0.1080259
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=Anomalous Space 36 Pentonville Road London N19HF United Kingdom;X-APPLE-RADIUS=500;X-TITLE=36 Pentonville Road:geo:-0.1080259,51.5321464
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260422T120000
DTEND;TZID=Europe/London:20260422T124500
DTSTAMP:20260423T083906
CREATED:20260211T093308Z
LAST-MODIFIED:20260223T130026Z
UID:39494-1776859200-1776861900@theicg.co.uk
SUMMARY:BOOK GROUP: Will Storr’s ‘A Story is a Deal’
DESCRIPTION:The ICG’s Book Group is designed to give members a flavour of a range of books that other members value and encourage others to read and discuss them. \nEach session will be led by an ICG member who’ll talk briefly about the content of the book they’ve chosen\, why they chose it\, and how they interpret and feel about it. \nWe’ll then open the session up to others to contribute their own thoughts. You don’t have to have read the book being discussed to attend the session\, but we encourage as many of you as possible to do so. \n\nThis session will be led by Judith Rose (Explners) and will be about ‘A Story is a Deal: How to use the science of story to motivate and persuade’  by Will Storr. \n \n  \n\n\nRegister here 
URL:https://theicg.co.uk/event/book-group-will-storrs-a-story-is-a-deal/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2024/08/HP-Business-knowledge-169993375.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260501T130000
DTEND;TZID=Europe/London:20260501T133000
DTSTAMP:20260423T083906
CREATED:20260420T092310Z
LAST-MODIFIED:20260420T092907Z
UID:39747-1777640400-1777642200@theicg.co.uk
SUMMARY:AI for Depth\, Not Just Speed: A Platform Built by Researchers\, for Researchers
DESCRIPTION:Join us for this Pitch Perfect* with Alok Jain\, founder of DoReveal\, and also now an ICG member.  \nAbout DoReveal\n \nBuilt by researchers\, for researchers\, DoReveal is an AI-assisted qualitative research platform designed with a craft-first mindset. It supports researchers in developing accurate\, nuanced\, and in-depth insights\, rather than simply accelerating output. The platform reflects real research workflows\, helping teams move from raw data to clear\, well-structured\, and evidence-based findings. \nDoReveal is used by over 100 researchers\, including independent practitioners\, boutique agencies\, and organisations such as Snap\, Amazon\, and Kantar. As one customer put it: \n“It makes us more thorough. It makes us better and more competent.” \nWhat You’ll Learn\nThis session will provide a practical walkthrough of the DoReveal platform\, illustrating how qualitative researchers can move from raw interview data through structured analysis to report-ready outputs. \n\nFrom interviews to insight\nHow to go from interview recordings to synthesized findings and report-ready outputs.\nAI that supports depth\, not shortcuts\nUsing AI to enhance critical thinking\, not bypass it—keeping the researcher in control of interpretation.\nWorking with research frameworks\nApplying structured analysis approaches to achieve rigor\, clarity\, and depth in qualitative work.\nResearcher-first workflows\nHow DoReveal aligns with how qualitative research is actually conducted\, rather than forcing rigid processes.\nTransparent\, project-based pricing\nA practical look at affordability for small teams\, with simple and predictable pricing.\n\nAlok Jain\n \nAlok Jain is a research professional with over 30 years’ experience and the Founder and CEO of DoReveal\, an AI-powered synthesis platform designed specifically for qualitative researchers. \nPrior to founding DoReveal\, he led research\, strategy\, and design initiatives at organisations including the World Bank\, BNP Paribas\, Carfax\, Capital One\, and Centene Corporation. \nAlok Jain | LinkedIn \nAlok Jain\, Author at The ICG \nDoReveal – Transforming Research with AI-Powered Insights \n  \nRegister for this session here \n* Pitch Perfect is the new name for our Lunch&Learn programme
URL:https://theicg.co.uk/event/ai-for-depth-not-just-speed-a-platform-built-by-researchers-for-researchers/
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260505T163000
DTEND;TZID=Europe/London:20260505T171500
DTSTAMP:20260423T083906
CREATED:20260401T071132Z
LAST-MODIFIED:20260413T150623Z
UID:39684-1777998600-1778001300@theicg.co.uk
SUMMARY:AI in 2026 – What's The Wider Insight Industry Saying About It?
DESCRIPTION:This Knowledge Share is presented by ICG member Diana Hilty-Vance and is generously sponsored by Liveminds  \n \n  \n  \n  \n  \nIn this Knowledge Share\, Diana Hilty Vance will feedback on what she heard at the Qual360 Berlin Conference this year\, which focused primarily on AI and Qual. \n  \n  \nSpecifically\, she’ll talk about; \n\nWho is doing what with AI in qualitative research?\nWhat is AI Slop and why is it problematic?\nWhat people really think of the tools and services available.\n\n  \nREGISTER HERE \nKNOWLEDGE SHARES ARE FOR ICG MEMBERS ONLY 
URL:https://theicg.co.uk/event/ai-in-2026-whats-the-wider-insight-industry-saying-about-it/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2025/10/Knowledge-Share-image-coffee-cup-and-laptop.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260513T130000
DTEND;TZID=Europe/London:20260513T133000
DTSTAMP:20260423T083906
CREATED:20260319T114823Z
LAST-MODIFIED:20260323T114917Z
UID:39641-1778677200-1778679000@theicg.co.uk
SUMMARY:Collecting Qual in a Quant Environment
DESCRIPTION:Do you struggle to capture deep\, qualitative insights within surveys that are primarily limited to quantitative\, closed-ended questions?\n  \n \n  \nJoin Senior Account Manger Oku Egho and discover how to collect real-time video feedback in your research through QuestionPro’s VideoAI solution. \nAI-driven emotion and sentiment analysis provides you with the flexibility to generate comprehensive reports and create snapshot views for instant insights. \nSpecifically\, this session will show you how to gain; \n● Authentic insights: capture ‘the why’ through tone\, facial expressions\, and natural language\n● Unified workflow: add qualitative depth without switching tools or platforms\n● Compelling Storytelling: share human stories and video clips that resonate with stakeholders more than charts alone \nRegister here \n 
URL:https://theicg.co.uk/event/collecting-qual-in-a-quant-environment/
CATEGORIES:Lunch&Learn
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260514T110000
DTEND;TZID=Europe/London:20260514T120000
DTSTAMP:20260423T083906
CREATED:20260420T104557Z
LAST-MODIFIED:20260420T104557Z
UID:39752-1778756400-1778760000@theicg.co.uk
SUMMARY:Getting Representation Right In Qual and Quant
DESCRIPTION:Join us for this panel discussion about the impact that getting your sample properly representative can mean for the effectiveness of your research\, and how to go about persuading clients of the importance of this. \nWe welcome Daniel Singham of Yonder Data Solutions\, and Kate Dale of This Girl Can\, to share their experiences. \nWe will then open up for a discussion about the challenges we face in this and where to go/what you can use to help navigate this. \nThis will be a discussion rooted in real case studies and shared experiences. \nDaniel Singham \n \nKate Dale \n  \n  \nRegister for this session here 
URL:https://theicg.co.uk/event/getting-representation-right-in-qual-and-quant/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/01/omnibus.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260519T090000
DTEND;TZID=Europe/London:20260519T100000
DTSTAMP:20260423T083906
CREATED:20260413T154031Z
LAST-MODIFIED:20260413T154031Z
UID:39709-1779181200-1779184800@theicg.co.uk
SUMMARY:Not another Gen Z brief: Exploring the Older Adult Opportunity in Asia
DESCRIPTION:  \nDeveloped Asian markets share a defining reality: rapidly ageing societies. Yet most brands persist in chasing youth\, overlooking those with longer lives\, deeper pockets\, and rising cultural influence. \nTo shed light on this huge opportunity\, join fellow ICG members Drago Djourov and Scott Percival to hear key insights from their proprietary research — “The New Contract”.  \nTheir qual-quant study focused on the experiences of 50+ adults in Singapore and Japan through the lens of retirement. They’re also building on the learnings via a series of expert interviews from across Asia on their podcast – Potluck. \nThis session will unpack the key dimensions that define the older adult experience in Asia — and reveal how brands can authentically engage this audience. With implications for any ageing market – and a challenge to help your clients see what they’ve been missing. \n  \nScott Percival \n \nScott is the founder of Lore Consulting\, based in Singapore. Lore focuses on learning what brands must know about people\, cultures and categories to help drive decisions\, inspire ideas and be part of the story. We work with selected local partners and associate researchers across Asia to deliver qualitative projects – with specialisms in brand\, communications and UX research. \n  \nDrago Djourov \nDrago left post-Communist Bulgaria to go to university in post-bubble Japan\, make a stop in post-reunification HK\, and then start an insights agency in post-LKY Singapore. Now\, with a network of partners\, he conducts research across Asia for London-based MNCs\, Chinese startups or New York ad agencies. Most of his work is in travel\, tourism and hospitality\, but has experience across categories. \n  \nPotluck \nBorn in 2019\, Potluck is the podcast that stirs up a unique flavour of people\, culture and brands in Asia. As co-hosts\, Drago and Scott speak with guests from across the brand\, marketing and academic spheres. In 2025\, we’ve rebooted the show – using it as extension of our thought leadership collaboration\, beginning with The New Contract. \n  \nRegister for this session here 
URL:https://theicg.co.uk/event/not-another-gen-z-brief-exploring-the-older-adult-opportunity-in-asia/
CATEGORIES:ICG Webinar
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2026/04/older-adults-jpeg.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260520T130000
DTEND;TZID=Europe/London:20260520T133000
DTSTAMP:20260423T083906
CREATED:20260420T170354Z
LAST-MODIFIED:20260420T170634Z
UID:39761-1779282000-1779283800@theicg.co.uk
SUMMARY:How to Run Online Qual Your Way - Not the Platform’s Way
DESCRIPTION:Join us as we host incling for this Pitch Perfect* \n \nThis session shows how to run online qual your way – fast\, flexible and free from the constraints of rigid platforms. We’ll break down how to deliver quick‑turn studies\, shape communities to fit your needs and run multi‑market work without losing depth or control. \nYou’ll learn:\n\nWhat quick\, flexible online qual looks like in the real world\nHow to adapt approaches to different clients\, timelines and budgets\nWhen to choose platform‑only\, managed support or full‑service delivery\nHow AI‑supported moderation speeds things up while keeping the human touch\nPractical examples of agile online qual that actually works\n\nIt’s a straight‑talking\, practical session for researchers who want to work smarter\, move faster and stay in control \nAbout incling \nincling is a qualitative research provider specialising in online communities and multi‑market online qual. Our platform is built for flexibility – from rapid pop‑ups to complex global programmes\, and works in 27 languages with built‑in translation\, transcription and AI‑supported moderation. \nYou can work with us in three ways: \n\nPlatform‑only when you want full control\nManaged support when you want to stay hands‑on but need operational help\nFull‑service qual when you want end‑to‑end delivery\n\nEverything we build is designed to help researchers run online qual their way – fast\, flexible and without compromise \nGlen Tooke – Commercial Director\n \nGlen is Commercial Director at incling\, where he helps agencies and insight teams run fast\, flexible online qual that fits the way they work. He specialises in shaping go‑to‑market strategy\, elevating client engagement and building research programmes that balance speed\, depth and operational clarity. \nBefore joining incling\, Glen held senior commercial and insight roles across Consumer Edge\, FDM\, and more than a decade at Kantar – leading investment\, financial services and fashion\, insight and business development teams. His background spans business development\, strategic consulting and client leadership\, giving him a blend of commercial sharpness and research fluency \nAcross his career\, Glen has helped brands\, agencies and financial institutions make smarter decisions by combining strong narrative\, rigorous insight and practical commercial thinking. At incling\, he brings this experience to the world of online qual – helping teams design agile\, researcher‑led approaches supported by modern tools\, AI‑assisted moderation and multi‑market delivery. \n  \nRegister for this session here\nGlen Tooke | LinkedIn \nincling – Online market research | Online Communities \n*Pitch Perfect is the new name for Lunch&Learns
URL:https://theicg.co.uk/event/how-to-run-online-qual-your-way-not-the-platforms-way/
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2023/05/laptop-g0eeebfa48_1920.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260603T130000
DTEND;TZID=Europe/London:20260603T143000
DTSTAMP:20260423T083906
CREATED:20251211T084943Z
LAST-MODIFIED:20260318T173340Z
UID:39314-1780491600-1780497000@theicg.co.uk
SUMMARY:ICG Member Virtual Speed Networking (using Zoom)
DESCRIPTION:We are excited to bring you another ICG Member Speed Networking session\, hosted on Zoom.\nThis is your opportunity to meet others in small groups for short periods of time. \nA perfect opportunity to meet potential colleagues\, share experiences with other members\, and generally feel part of the ICG community. \nWe’d encourage you all to treat this as a fun way to get to know others\, rather than being a direct sales pitch. \nRegister your place here \n  \n 
URL:https://theicg.co.uk/event/speed-networking/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/01/work-and-play.jpg
END:VEVENT
END:VCALENDAR