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SUMMARY:FRACTURED: Britain's Right Wing Populism. What It Really Is\, and Why It's Growing
DESCRIPTION:This webinar has been generously sponsored by The Insight Zoo\, founded by Nicolas Kayser\, a German qualitative research agency. It was drawn to sponsor this session as it appears to reflect political movements in Germany as well as the UK. Nicolas is also an ICG member.  \n \n  \n  \nJoin a fascinating panel of researchers as they draw on years of primary research to challenge some of the most common assumptions made by people working in research\, policy\, communications and public life. This talk offers a framework for thinking about what an effective response might actually look like as well as clues to why brands must lean back into purpose. \nOur Speakers\nPauline McGowan is a director and Head of Strategy at The Nursery. She has worked in brand\, communications and innovation research for over 20 years both in the UK and internationally. She runs the money and social team at The Nursery and speaks and writes regularly in both industry and wider conferences and press. \nPauline leads The Nursery’s Generations Research\, a broad biennial survey\, now covering the UK and US\, which aims to shine a light on true differences across generations and what that means for society and business. \nShe’ll be presenting some fascinating and surprising data on young people’s attitudes and emerging trends from The Nursery Research & Planning ‘This is Us Generations’ research. \nSteven Lacey (ICG member) is the founder and Managing Director of The Outsiders\, a cultural insight agency he established in 2016\, specialising in behavioural change research\, hard-to-reach audiences\, and understanding cultural undercurrents in the UK and globally. A foresight specialist\, commercial anthropologist and strategist\, Steven has extensive experience advising governments\, opposition parties\, global brands and international advertising agencies. He has worked across more than 60 markets and with clients including the Home Office\, Mars\, Bodyform\, and the award-winning ‘This Girl Can’ campaign. An MRS Research Hero (2021) and co-founder of MRS Unlimited\, Steven also established the Cultural Insights Forum in 2017 and founded No Man’s Land\, a research agency focused on masculinity and men. \nSteven is one of the UK’s leading research voices on the far right\, populism and disinformation and has co-authored the landmark report ‘Disinformation\, UK Democracy and Attitudes Toward Ukraine and Russia in the UK’ — launched in the House of Commons in January 2026. \nSteven  will be painting an incredibly vivid picture in his inimitable way on the state of the UK nation right now. He will help us to understand the Far Right\, and how this is a more disparate group than you might think from research by The Outsiders and Resilience & Reconstruction. \nAnnabelle Phillips (ICG member) is Founder of AP Research\, Co-Chair of the MRS’ Social Equity Group\, sits on the MRS EDI Council\, and Diversity Lead for the ICG (Insight Consultants Group). She specialises in research at the intersection of the private and public sector\, and in particular comms\, branding and customer closeness research with organisations that have a social value.  She is passionate about giving a voice to often ignored audiences\, breaking down barriers and dismantling biases to make sure policies\, services\, campaigns and strategies are relevant to everybody’s needs.   \nAnnabelle will be taking you through research conducted by AP Research exploring the Populist Right communication’s playbook to help understand the lessons that can be learnt across the political landscape and for all marketing and comms teams. This has been a pro bono project and shout out to Field Notes and True Stories Ltd for allowing her to use their services. \nPlease note…\nThe speakers are not aiming to provide a balanced comparison\, but rather\, are sharing their observations on the current cultural landscape. \nThe findings they will be presenting are potentially challenging and certainly thought-provoking observations on a section of today’s UK society and do not aim to demonstrate any intended political allegiances. \n  \nREGISTER HERE \n 
URL:https://theicg.co.uk/event/fractured-britains-right-wing-populism-what-it-really-is-and-why-its-growing/
CATEGORIES:ICG Webinar
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DTSTART;TZID=Europe/London:20260702T180000
DTEND;TZID=Europe/London:20260702T220000
DTSTAMP:20260525T163458
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SUMMARY:ICG Summer Party (London)
DESCRIPTION:This event has been generously sponsored by AddMaple\, Catalyse Research\, and Question Pro \n \nTickets are now available for the ICG’s annual Summer Party on Thursday 2 July\, 6pm\, at the Lockhouse\, Paddington\, London.\nTickets are £42+VAT+ticketing fees\, to include great food and drinks. \nBuy your tickets here
URL:https://theicg.co.uk/event/icg-summer-party-london/
LOCATION:Lockhouse Paddington\, 3 Merchant Sq E\,\, London\, W2 1BF\, United Kingdom
CATEGORIES:ICG Event
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DTSTART;TZID=Europe/London:20260708T120000
DTEND;TZID=Europe/London:20260708T124500
DTSTAMP:20260525T163458
CREATED:20260519T124331Z
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SUMMARY:ICG Book Group: 'Could' by Tamar Kasriel
DESCRIPTION:  \nWe welcome the author of ‘Could\,’ Tamar Kasriel\, to lead a discussion about this book.\nAbout ‘Could’ \nIn a world where certainty is rare and change is constant\, traditional decision-making frameworks often fall short. Could offers a fresh perspective on navigating complexity and embracing the power of possibility. \nThis isn’t just another self-help book. It’s a practical toolkit for modern thinkers who refuse to be paralyzed by uncertainty. Through compelling research\, real-world examples\, and actionable frameworks\,Could transforms how you approach problems\, make choices\, and shape your future. \nWhether you’re leading a team\, building a business\, or simply trying to make sense of an unpredictable world\, this handbook will reshape how you think about what’s possible. \nCould: The Smart Thinking Handbook For When Nothing is Certain \nRegister here (ICG members only)
URL:https://theicg.co.uk/event/icg-book-group-could-by-tamar-kasriel/
CATEGORIES:ICG Event
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