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DTSTART;TZID=Europe/London:20230404T160000
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DTSTAMP:20260423T083231
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SUMMARY:Knowledge Share: Thriving in the health and wellness industry: Key trends and success stories
DESCRIPTION:  \n\nThis Knowledge Share has been generously sponsored by E-Tabs\, bringing cutting edge automated charting for your projects in PowerPoint & Google Slides \n \nWelcoming ICG member Abbey Teunis\, Embark Insight Ltd for this Knowledge Share: Thriving in the health and wellness industry: Key trends and success stories \nIn the session\, Abbey will cover: \n\nImpact of events in 2022 on the industry trends\nDiscussion on how the health and wellness industry may be more resilient in a recession than others\nKey trends to focus on in 2023\, including social responsibility\, holistic approaches\, personalised products and services\, and increased accessibility through e-commerce\nReal-world case studies from successful brands to illustrate the trends\nEmphasis on responsible marketing practices in light of the cost of living crisis\nStrategies and insights for health and wellness businesses to implement in their operations.\n\nAbbey Teunis  \n \nAbbey Teunis is the Founder\, Director and Lead Researcher at consumer insight agency\, Embark Insight. Driven by the core belief that no human truth should ever be ignored\, Abbey is on a mission to provide companies with real insights that reflect the real experiences of the customer\, providing tangible and actionable opportunities for brand growth. \n“Obsessed” with human behaviour and deeply curious\, Abbey is a passionate advocate that the truth is human. As such\, Abbey coined hybrid research-strategy model ‘The Truth is Human Method’\, which is a culmination of more than 15 years of Director level industry experience and learnings. Born from the knowledge that companies\, customers and individuals thrive when the customer is truly heard\, this method ensures there’s no room for bias\, misinterpretation\, errors in memory or cliched responses in order to deliver a strategy that delivers lasting value. \nhttps://www.linkedin.com/in/abbeyteunis/ \n  \nREGISTER FOR THIS SESSION HERE\nA recording of the presentation will be available afterwards \n \n 
URL:https://theicg.co.uk/event/knowledge-share-health-wellness/
LOCATION:Online – GoToWebinar
CATEGORIES:Knowledge Share
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2023/03/Purple-Minimalist-Boost-Knowledge-To-Get-New-Innovation-Illustration-Story-Template-e1678883921376.png
ORGANIZER;CN="Lynne Chapman":MAILTO:lynne@consideredresponse.co.uk
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230413T160000
DTEND;TZID=Europe/London:20230413T170000
DTSTAMP:20260423T083232
CREATED:20230406T060355Z
LAST-MODIFIED:20230406T060355Z
UID:35522-1681401600-1681405200@theicg.co.uk
SUMMARY:Knowledge Share: How to create highly visual and engaging research outputs
DESCRIPTION:This Knowledge Share has been generously sponsored by E-Tabs\, bringing cutting edge automated charting for your projects in PowerPoint & Google Slides \n \nThis Knowledge Share will be presented by ICG member Barry Clark\, Related Stories.  \nThere is a growing client requirement for “highly visual and engaging” outputs to research projects.  Related Stories addresses this need through a combination of photography\, ethnography and interviews.  In this session\, Barry will discuss his approach and his motivations. \nRelated Stories \nhttps://www.linkedin.com/in/barry-clark-28035314/ \nREGISTER FOR THIS FREE KNOWLEDGE SHARE HERE
URL:https://theicg.co.uk/event/knowledge-share-how-to-create-highly-visual-and-engaging-research-outputs/
LOCATION:Online – GoToWebinar
CATEGORIES:Knowledge Share
ATTACH;FMTTYPE=image/png:https://theicg.co.uk/wp-content/uploads/2023/03/Purple-Minimalist-Boost-Knowledge-To-Get-New-Innovation-Illustration-Story-Template-e1678883921376.png
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230419T130000
DTEND;TZID=Europe/London:20230419T133000
DTSTAMP:20260423T083232
CREATED:20230316T111945Z
LAST-MODIFIED:20230316T112315Z
UID:35439-1681909200-1681911000@theicg.co.uk
SUMMARY:Lunch&Learn with Norstat (Norstat Express and TestingTime)
DESCRIPTION:We welcome Norstat for this Lunch&Learn\, a half-hour lunchtime slot where members can informally hear about how organisations can help them in their work. \n\n\n\n\n\nNorstat  is the leading data collector for market research in Europe. \n \n\nUser and market research projects are typically conducted during several weeks. Often important decisions have to be made in days and cannot wait for weeks or months to be complete. Norstat Express and TestingTime give you the possibility to research your customers in hours. Learn how easy it is to use both solutions for qual and quant research studies. \n\nNortstat/ Nortstat Express / Testing time \nNorstat is the leading data collector for market research in Europe. Our mission is to deliver trustworthy data of the highest quality to enable well-informed analysis and decision-making. Norstat Express and TestingTime are two digital products offered by Norstat. \nSpecial offer for ICG members:\nNorstat Express. 1 Free trail up to N = 500\nTestingtime: 3 test users for free: See https://resources.testingtime.com/promotion\nPaul Listuen and Reto Lammler \nPaul Listuen has worked in the MR industry since 1993 and have been in various positions both in Norstat\, Ipsos and also a founder of a data collection company. He was in 2022 awarded Market Researcher of the year by the Norwegian market research association. \n \nIn 2015 Reto Lämmler co-founded TestingTime\, the European leader in test user recruiting for UX researchers\, which was sold in October 2021 to Norstat\, the leading data collector for market research services in Northern Europe. \n \n\nLunch&Learn presenters keep ICG members up to speed with services that can help them run their businesses. Please support them by attending. \n\n  \nREGISTER FOR THIS LUNCH&LEARN HERE\nLogin (but please register first!) for the Lunch&Learn is https://global.gotomeeting.com/join/815667629 \nSee you there!
URL:https://theicg.co.uk/event/lunchlearn-with-norstat-norstat-express-and-testingtime/
LOCATION:Online – GoToWebinar
CATEGORIES:Lunch&Learn
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/03/icg.lunch_.learn_.jpg
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230420T110000
DTEND;TZID=Europe/London:20230420T120000
DTSTAMP:20260423T083232
CREATED:20230405T145543Z
LAST-MODIFIED:20230405T145543Z
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SUMMARY:Semiotics to the Rescue: Brand Problems Crying out for a Semiotic Solution
DESCRIPTION:Semiotics is fundamentally communication problem solving…Chris Arning who has been practising semiotics now for over 20 years spills the beans on the core brand problems semiotics tends to be brought in to solve and what insights semiotics brings to the table to solve them. He will show the different types of semiotics projects he has encountered and worked on from horizon scanning and broad culture scopes to brand positioning to content and programming creation to packaging innovation and logo screening projects. \nCHRIS ARNING – CREATIVE SEMIOTICS LTD. \n  \nChris specialises in semiotics and cultural insight and he has 20 years experience working as a thinker\, planner\, qualitative researcher and commercial semiotician. He was Head of Semiotics at Flamingo Research and set up Creative Semiotics – a boutique brand consultancy – in 2010. Chris is the originator and co-founder of Semiofest\, a Celebration of Semiotic Thinking and of the LinkedIn Semiotic Thinking Group. He has worked for clients as diverse as the BBC Radio Centre\, Netflix\, BMW Mini\, GSK\, Ricola\, Huawei and UKTI. Chris led the BBC Humour GAP project which created a strong taxonomy now being used across the organization; including for commissioning new comedy podcasts and this process was then replicated for BBC News. Chris devised and taught the MA Module\, Brands and Meaning on Global Media Communications at the University of Warwick and had been a sessional tutor in Contextual Studies at University of Creative Arts.  He teaches a critically acclaimed CPD accredited quarterly course How to Do Semiotics in Seven Weeks. He is currently working on a textbook entitled Brand Semiotics in 25 Diagrams. \nChris Arning <chris@creativesemiotics.co.uk> \nwww.creativesemiotics.co.uk \nREGISTER FOR THIS WEBINAR HERE 
URL:https://theicg.co.uk/event/semiotics-to-the-rescue-brand-problems-crying-out-for-a-semiotic-solution/
CATEGORIES:ICG Webinar
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BEGIN:VEVENT
DTSTART;TZID=UTC:20230425T100000
DTEND;TZID=UTC:20230425T103000
DTSTAMP:20260423T083232
CREATED:20230406T051805Z
LAST-MODIFIED:20230406T061346Z
UID:30938-1682416800-1682418600@theicg.co.uk
SUMMARY:Everything you need to know about the Award for Independent Consultants
DESCRIPTION:Come and join us to hear more about this MRS/ICG and what you need to do to submit a winning entry. \nAsk us any question – no obligation to submit anything! \nUse this opportunity to hear about previous Finalists’ entries and how the Award has benefited their businesses. \nDeadline for submitting entries is early July. \nNo need to pre-register for this: just login to https://meet.goto.com/444996261 \n  \n 
URL:https://theicg.co.uk/event/everything-you-need-to-know-about-the-award-for-independent-consultants/
CATEGORIES:ICG Event
ATTACH;FMTTYPE=image/jpeg:https://theicg.co.uk/wp-content/uploads/2022/04/danny-howe-98KlbUsOO_w-unsplash-scaled.jpg
ORGANIZER;CN="Matt Kirby":MAILTO:award@theicg.co.uk
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