Knowledge Share: Do more with less - an introduction to insight synthesis
2023-09-07 14:00 - 14:45 (Europe/London) | ICG Zoom Room: https://zoom.us/s/2071827436?pwd=[REDACTED]
This Knowledge Share has been generously sponsored by Opinion Hub

Insight budgets are under pressure. Rather than commission new projects, our clients are being asked to do more with what they already know. In this introduction to insight synthesis, we’ll show you how to maximise the value in your client’s existing research.
We’ll cover:
– Why you should synthesise your insight
– Four simple steps to follow
– Tools and techniques to help
– And pitfalls to avoid
Dan Young

Dan set up Shed Research to help organisations make more of their existing research. In the past year, he’s been doing this for HSBC UK, Cancer Research UK, General Mills, Guide Dogs, and BSH Group (the people behind Bosch and Siemens). In 2020, Dan was fortunate enough to win the ICG/MRS Independent Consultant Award. He’s a frequent speaker on the topic of insight synthesis and regularly trains insight teams how to make more of their existing insight.
Shed Research Consulting
+44 (0)7980 988 762

REGISTER FOR THIS SESSION HERE

MRS Inclusion Pledge: PANEL DEBATE and Q & A
2023-09-12 11:00 - 12:00
Join us on Tuesday 12 September, 11am-12 noon, for a Panel Debate and Q&A Session about the MRS Inclusion Pledge.

The panel will comprise of agency and client-side Equality, Diversity and Inclusion (EDI) representatives:

Rebecca Cole
Kate Dale
Theo Francis
Nick Baker
Georgie White

In addition to hearing their perspectives on some relevant questions, you’ll also hear a bit more about how the Inclusion Pledge could fit your business, and have the opportunity to ask your own questions.
FIND OUT MORE ABOUT THE PLEDGE AND SIGN UP HERE
REGISTER FOR THE PANEL DEBATE HERE

Knowledge Share: Making Introversion Work
2023-09-12 16:00 - 16:45 | https://zoom.us/j/2071827436
This Knowledge Share has been generously sponsored by Opinion Hub
This Knowledge Share will be presented by Carol Raithatha, Carol Raithatha Ltd.
Introverts as compared to be extroverts can be defined as people who are more reflective, prefer calm and quiet environments, and get their energy from spending time alone. They may also be shy or reserved. This is at odds with our business environment which focuses on action, speed, networking, and self-promotion. Being an introvert and a consultant can be difficult. But introverts have much to offer.
This Knowledge Share session will discuss a few typical ‘troubling’ type situations for introverts and suggest tips for working through those, both from the point of view of an introverted person and from someone who is collaborating with introverts. We will finish off the session with a brief look at how tailored coaching can help introverts flourish at work.
Carol Raithatha

Carol is the Director of Carol Raithatha Limited, a consultancy specialising in food and drink research, sensory evaluation, qualitative and desk research, and B2B approaches. In addition, Carol Raithatha Limited offers coaching to research and related professionals. Carol is a strategic thinker with a pragmatic mindset. Carol holds an ILM Certificate in Effective Coaching and Mentoring, an MBA, and is a Certified Member of the MRS and a member of the ICG and AQR.
Carol Raithatha Limited
www.carolraithatha.co.uk
REGISTER FOR THIS SESSION HERE

Lunch & Learn with Yonder Data Solutions
2023-09-13 13:00 - 13:30 | https://zoom.us/j/2071827436
We welcome Daniel Singham from Yonder Data Solutions to run this Lunch&Learn for us.

In the ever-evolving world of market research, data quality concerns have become more prominent than ever. At Yonder Data Solutions, we take pride in the quality of data we deliver to our clients. By placing respondents at the heart of the research process and employing a combination of automated quality checks and manual checks carried out by our experienced team, we ensure that our data always stands up to integrity.
We run several omnibus services via online and CATI, as well as ad-hoc UK and International work.
To find out more, join us for an exclusive lunch and learn on 13th September at 1pm hosted by our brilliant Commercial Director, Daniel Singham who has been in the industry for over 16 years and is on the MRS ED&I Council.
Yonder Data Solutions is a trusted online and telephone fieldwork and data collection agency based in the UK. We are an MRS Company partner, hold the ISO20252 standard for market research services and operate our highly respected online panel, Y Live.
https://www.linkedin.com/in/daniel-singham-2288346/
https://www.linkedin.com/company/yonderdatasolutions/

Yonder Data Solutions

Yonder Data Solutions

Who we are

Yonder Data Solutions

REGISTER FOR THIS FREE SESSION HERE

Secure Your Business with These 7 Essential GDPR and Information Security Tips
2023-09-14 11:00 - 12:00 | ICG Zoom Room: https://zoom.us/s/2071827436?pwd=[REDACTED]
This webinar has been generously sponsored by Indiefield, specialising in providing market research fieldwork and respondent recruitment services to meet the needs of today’s market researchers.

GDPR and information security continue to evolve and we have 7 tips to make sure you stay up to date covering:

device security
procurement questionnaires
the use of artificial intelligence software and
the potential changes as a result of the Data Protection and Digital Information Bill.

The companies you work for want to be confident that they are working with a business which takes GDPR and information security seriously. This frequently requires an understanding of a changing environment and being confident that any cyber threats to your business are being managed. Failing to convince a client that your business is secure and GDPR compliant is costly and can lose you work. This webinar will provide 7 actions to get you up to date. There will also be time to ask questions about GDPR or information security compliance.
Lesley Cooley

Lesley Cooley has over 25 years’ experience in process improvement combined with 18 years in data protection compliance. Lesley holds the respected ISEB Certificate in Data Protection and enjoys working with a range of organisations to get the best practices for them in place. Lesley is a part qualified accountant, and a Level 5 Institute of Leadership and Management coach and Mentor as well as an Institute of Risk Management qualified Risk Manager. Lesley is also a certified Information Security Management System Lead Auditor which means that she can audit to the ISO27001 (Information Security) standard and a qualified change manager. Lesley works with lots of market research companies of varying sizes and so understands the priorities for you and your business.
You can find out more about Lesley and GDPR Advisors here
Linkedin – https://www.linkedin.com/in/lesleycooley/
Facebook- https://www.facebook.com/GDPRAdvisorsUK
Websites – www.gdpradvisorsuk.com and www.audit-and-risk.co.uk

REGISTER FOR THIS FREE WEBINAR HERE

ICG AGM 2023 with Jane Frost (MRS) as guest speaker
2023-09-20 09:00 - 10:00 | https://zoom.us/j/2071827436
We are delighted to be welcoming Jane Frost, CEO of the MRS, at this meeting. Jane will be talking about some key trends and predictions for the market research sector, and will be available to answer your questions about this.

Jane will be speaking at 9am, after which the agenda for the AGM will be:
1. To accept the Treasurer’s Report and Accounts for the financial year 2022/3
2. To approve the appointment of PHSK as auditors
3. To approve the appointment of the ICG Committee.
The accounts for this year can be viewed here.
We look forward to seeing you there!
REGISTER FOR THIS EVENT HERE (Open to ICG members only)

Inclusive research: Unveiling the truths of Latino consumers
2023-09-28 14:00 - 15:00 | https://zoom.us/j/2071827436
Empathy is at the heart of qualitative research. Yet many factors can undermine understanding respondents, especially when working with participants from different cultures. Whether we are conscious of them or not, these factors can discourage respondents from sharing their experiences and perspectives – and hinder our efforts to uncover critical insights for business growth.
Key takeaways from attending this webinar:

Best practices for research involving Latino consumers, including research design that contributes to cultural understanding and deep disco
Two successful case studies including how to communicate the key insights to stakeholders in a way that is relevant to the business and builds confidence.

Isabel Aneyba, Managing Director, COMARKA Research

Isabel Aneyba is founder and director at COMARKA, a cross-cultural research partner based in Austin, TX. She focuses on designing empathy experiences and innovative co-creation methods for better products and services. Her work has guided successful product and services launches in several categories including food and beverage, retail, health care and technology.
She has done extensive research in the U.S., Mexico and LATAM. For her work toward a more inclusive industry, Isabel Aneyba received the REEL award (Research and Equitable Leadership) in 2020 and the recognition as one of the top 50 most influential insights leaders in the U.S.
Isabel is also an ICG member.

www.comarka.com I 512.299.2077
Your Effective Cross-Cultural Research Partner
REGISTER FOR THIS WEBINAR HERE

Mindset To Create - North of England
2023-09-28 14:00 - 18:00 | Reflections Manchester, Harefield House, Alderley Road, Wilmslow, Cheshire,, Cheshire, SK9 1PF, United Kingdom
This event is generously sponsored by Bilendi, helping you collect data and create value through market research, customer engagement and loyalty services for your business. It is generously hosted by Reflections Manchester, a beautiful, adaptable, bright and creative facility for market research in the Northwest.
A unique, creative, collaborative event for those working in the North of England in the insight sector.
Reserve your place if you want to:

group work to explore problem solving and flexible thinking: how to bring creativity into your business (the first part of the afternoon)
practice creativity with our expert ICG members Joe Bonnell and Lisa Tomlinson (the second part of the afternoon)
help your business and clients get into the right conditions for creativity
see, think and feel in new ways
network, mingle, have fun.

You definitely don’t need to identify as a ‘creative’ person to get lots of out of this session…
Reserve your free space here (hurry, only 30 places available!)
For those of you who are able to stay beyond 6pm, we are hoping to go on to a local pub…
For more info/event host: Kath Rhodes: collaboration@theicg.co.uk https://www.linkedin.com/in/qualstreet/

Bilendi

Reflections Manchester Viewing Facility
