Practical Tips

Practical Tips

Prize Draw T&Cs

Posted on 6 March 2020

As researchers, we sometimes find ourselves offering a prize draw as an incentive for respondents taking part in a survey. There are very specific conditions around how a prize draw...

Practical Tips

Vox pops – hints and tips for respondents

Posted on 15 January 2020

Asking respondents to create a vox pop of themselves on their phones is a great idea - but often the results can be disappointing with underexposed, a dark films, shaky...

Practical Tips

Incentive payments – alternatives to cash!

Posted on 28 November 2019

There are various cost effective (and secure) alternative payment solutions for incentives. Amazon: Incentives can be as low as £1 (good for tasks in a long term community) and you...

Practical Tips

Stats testers – useful sources

Posted on 12 November 2019

Useful online/ app stats testing programmes... Maritz website: Bonamy Finch SigTester app - free to download (Andoid and Apple)Online stats tester: for sscalcOnline sample size calculator:

Practical Tips

Quantitative platforms at a reasonable price

Posted on 11 November 2019

A recent e-group enquiry asked for recommendations of platforms for small/ cheap quantitative surveys... accepting their limitations, these are good for quick or occasional surveys. Recommendations included Typeform: Visually appealing,...

Business Knowledge, Practical Tips

Brexit Preparations

Posted on 10 September 2019

With all the uncertainty about Brexit, it is important to keep up to date with the implications of a deal, or no deal, for your business. Whilst it is impossible...

Practical Tips

How to refocus after a break

Posted on 4 September 2019

Lucy Eckley of Build Your Brand Story outlines some really useful tips for getting our work momentum back after summer. Read full article here.

Practical Tips

How accurate are ‘likely to purchase’ scores?

Posted on 1 August 2019

We all know that people over claim in research - but by how much? There are several 'accepted' approaches to this, recently shared on the ICG's e-group. One empirically based...

Practical Tips

Interviewing On Sensitive Topics

Posted on 5 July 2019

Fiona Silver has kindly summarised the advice she received on interviewing potentially vulnerable people on a highly sensitive (not to say emotional) topic for the future reference of anyone with a similar query....

Practical Tips

Powerpoint template library and resources

Posted on 5 July 2019

Thanks to Geoff Fitzgerald for finding this useful recource of free PPT templates.

Practical Tips

Presenting at Conferences – Tips & Advice from ICGers

Posted on 23 May 2019

ICG member Alan Terry of Vanilla Research, asked members on the forum what their advice would be in ensuring that a presentation to a Conference went well.  He has put together...

Practical Tips

Resource Centre for questionnaire design

Posted on 9 May 2019

Following the recent webinar on the topic, Dr Keith Meadows has shared his resource centre which has various articles, white papers and case studies to help make the research process work better....