Tuesday 21st May 2019
ICG members may be interested in joining some of these forthcoming events from the School of Marketing, run by Julie Hall.
*Please note that ICG members receive a 20% discount on the prices shown below. Use the code IRG201 on the second screen just before you pay.
For more info visit https://theschoolofmarketing.co.uk/workshops
May 21: Create your own graphics in Canva (great for social media graphics and printing)
Canva (canva.com) is a free tool that has revolutionised the graphic design world and is our top free tool for business owners to create their own social media graphics. At Canva they provide lots of great templates and designs that you can use in your business business. On this workshop, we will take you through the process of how to create your own graphics, add your branding, choosing brand colours and how to create your own flyers. This workshop will save you hundreds in graphic design fees.
June 6: Digital Marketing Workshop
This digital marketing workshop is all about how to utilise the internet effectively for your business. This digital marketing training will help you identify the best digital strategies for your business and give you a strong foundation on how to maximise each digital channel. We will cover all the key areas of digital marketing and help you put together your own digital marketing strategy that matches your business and your customer. We will also share with you our favourite tools to make managing your digital marketing much easier.
July 16: Blogging for Business
Blogging is one of the most powerful tools that you can use in your business today, but it can be difficult to know where to start. Getting your business blog right isn’t just as easy as putting some words on a website page. On this workshop, we will help you develop your blogging strategy, look at what type of content to create, how to build engagement and promote your blog and how to use it to drive more traffic to your website.
July 23: Personal Branding Masterclass
This workshop is for anybody who would like to build and develop a strong personal brand, so that they stand out as a leader in their field. When you are a known entity, you are in a class of 1. People will seek you out and want to work with you, without you having to do anything at all and your sales process will become much easier.
To build a strong personal brand requires clarity, focus and a clear strategy. It requires you to show up and be public, and it requires your commitment. We will cover the ways that you can build your personal brand from developing a strong social media presence, to writing a book to building your platform as a speaker.
About Julie Hall
Julie Hall is the founder of The School of Marketing (www.theschoolofmarketing.co.uk) and has taught over 5000 businesses how to use digital marketing to grow their business. She is currently the lead trainer for the Google Digital Garage and responsible for training their trainers across the UK. Prior to launching the school of marketing Julie was the founder of a boutique web design agency which she ran for 12 years and a business community with over 20,000 members.