We are delighted to announce the finalists in this year’s MRS/ICG Independents’ Day Award. The Award recognises the immense contribution independent researchers make to our industry. This year’s Award attracted excellent entries and the judges had the difficult task of selecting a shortlist.
“The quality and diversity of the entries showcased the broad range of work independents do” says Arthur Fletcher, a member of the judging panel. “The submissions truly demonstrate the range of talent among ICG members.”
“Independents aren’t just small agencies,” adds fellow judge, Dan Young. “They’re doing something different. The entries ranged from year-long research studies to games for training young researchers.”
Congratulations to our four finalists
- 4D Youth Matter for ‘“I don’t want some ‘randomer’ sitting next to me!”…Unearthing young people’s real-life experiences of bus use.’
- Magenta for ‘”Should we do it?” Insight that changed the value of research in a global business.’
- microlaunch.co.uk for ‘Bringing market research training to life with a novel, interactive online simulation.’
- Qual Street for ‘Qual Street: The Year in the Life Project.’
Now in its third year, the Independents’ Day Award is run jointly by the Independent Consultants Group (ICG) and the Market Research Society (MRS). The winner will be revealed at the MRS Awards Dinner in London on Monday 3 December.
Celebrating a modern way of working
The Independents’ Day Award celebrates the contribution of researchers who choose to work as micro-businesses. Working independently is an increasingly popular choice for experienced professionals.
“These small independent agencies punch above their weight,” says ICG Chair, Teresa Hadfield. “They’re experts in their field, while being quick to innovate and change. Independents are agile and nimble. With no internal red tape to deal with, they’re both time and cost effective so the benefits to clients are endless.”
Independents have a spirit of cooperation, which is made all the more possible by The ICG.
Imagine meeting 400 talented experts at the water cooler
You could call The ICG ‘The most experienced collection of research consultants in the world’. With more than 400 expert researchers as members, it’s not just about the strength of those members but also how they are greater together than the sum of their individual parts.
Being an ICG member enables independents to collaborate with other experts to cover all varieties of research. This means they can combine a local focus with global reach.
As Teresa says, “It’s like being able to meet 400 of the best people at the water cooler!”
Find out more about The Independent Consultants Group
Want to find out more about The ICG? Maybe you’re an independent researcher and you’d like to join us. Perhaps you provide a service which might be of interest to our members. Or maybe you’re an organisation who’d like to explore how working with high-calibre independent consultants could help you achieve your objectives.
Find out more how you can get involved by visiting our website https://theicg.co.uk/