News, Knowledge & Thinking

Welcome to the latest news and thinking from the ICG.

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ICG News & Announcements

New members – September 2020

Posted on 7 September 2020

Please extend a warm welcome to the latest additions to our network: Elina Halonen Simon Taylor Goli Lashkari Matthew Minns Please feel free to get in touch with us with...

Business Knowledge, ICG News & Announcements, Research Knowledge

Accelerating your storytelling skills: How to transform research summaries into a captivating narrative

Posted on 13 July 2020

This webinar was generously sponsored by Taurho Transcribes This webinar was conducted by Insight Narrator, a specialist in helping insight professionals create evidence-based stories. RECORDING OF THE WEBINAR IS HERE...

ICG News & Announcements, Research Knowledge

Open for Entries: MRS/ICG Award for Independent Consultants

Posted on 11 June 2020

Do you run an independent research business? Would you like to showcase your experience and raise your profile in the industry? Why not enter the annual MRS/ICG Award for Independent...

ICG News & Announcements

ICG’s Bring-Your-Own Meet-Ups

Posted on 4 June 2020

Same times every week: just log on (links below) and join others for an informal chat. Every Tuesday morning, 10am Every Thursday afternoon, 4pm Every Friday afternoon, 5pm Welcome to...

Practical Tips

Zoom presentations – how to keep your audience engaged

Posted on 17 September 2020

This page is only accessible to members. Why not join us?

Practical Tips

10 vs 11 point scales – the pros and cons

Posted on 17 September 2020

This page is only accessible to members. Why not join us?

Research Knowledge

How to boost investor confidence with market research and competitor analysis

Posted on 25 August 2020

At the end of July, ICG member Phil Gray (Constellation-I) was invited on to the panel of the latest ‘I am a Founder’ Webinar to discuss ‘How to Boost Investor...

Research Knowledge

How to sweat your insight assets

Posted on 25 August 2020

ICG member Curtis Arthur is an experienced and accomplished loyalty analytics and consulting professional who has made a career of creatively making the most of low budgets and disparate pieces...

Research Knowledge

Common Mistakes That Researchers Make When It Comes To GDPR

Posted on 20 August 2020

This webinar was generously sponsored by Field Sauce, Global Fieldwork Providers. Kim Smouter-Umans, Head of Public Affairs & Professional Standards at ESOMAR, talked us through his experiences of the common...

Research Knowledge

Making The Most Of Interpreters In Market Research

Posted on 6 August 2020

This webinar was presented by ICG member Iris Griffiths. Recording available below. All too often in the market research industry, interpreting is an underused and undervalued tool in the market...

Research Knowledge

Understanding More About CORe (Colour of Research)

Posted on 4 August 2020

ICG member Deborah Simmons spoke to three of the founders (Theo Francis (also an ICG member), Tatenda Musesengwa, and Natalie Samuel) of Colour Of Research (CORe) about what drove them...

Business Knowledge

Launching in Lockdown: The Power of being Small

Posted on 29 July 2020

ICG member Theo Francis, Founder & Director at GuineaPig Fieldwork and Co-founder & Director at Colour Of Research (CORe) writes about how being a micro-business has many merits. Being a...

Practical Tips

Books to teach people about research

Posted on 29 July 2020

This page is only accessible to members. Why not join us?

Research Knowledge

Is There A Future For Face-To-Face Research?

Posted on 28 July 2020

ICG members Deanne Gold and Marc Gold had been asked by a number of clients as to the viability of returning to face-to-face research methodologies.  To assist they ran a...

Research Knowledge

Brand Beauties During Covid19

Posted on 28 July 2020

ICG member Karen Cooper has teamed up with Cint to track the UK public’s attitudes to brands within different sectors during the pandemic. Learn which brands the UK public are...