Christine Ward - Christine Ward Agricultural Market Research


Qualitative (Groups, Depths), Quantitative (Face, Telephone, Postal), Research Consultancy.


Agriculture (farmers, agricultural trade, consultants), Veterinary (vets, livestock, farmers), Agri-business (animal breeders, racehorse trainers).


27 years in agricultural research, of which 9 years were with international market research agencies. I am experienced in advanced research techniques such as conjoint analysis but most of my work these days involves applying more traditional qualiative and quantititative techniques in specialist (even obscure!) market sectors relating to agriculture, animal health, the environment, gardening or rural assets.

I enjoy any technical project involving business to business research in agri-related markets.

What sectors do you most often work in?

  • Agriculture Veterinary & Environment

What are the main types of research/research specialisms you conduct most often?

  • Data Processing & Reporting
  • Qualitative
  • Specialist techniques
  • Quantitative

What regions within the UK do you cover?

  • London/South East England
  • English Midlands
  • Northern England
  • South West England
  • N. Ireland
  • Scotland
  • Wales

Where are your offices in the UK?

  • English Midlands