Carlota Silva - MCS International


Services

 

Independent consultant providing strategic research built upon 20+ years of experience.

I work mainly as an associate consultant for major research consultancies in the UK and Europe.

Having lived and worked in the UK, Portugal and Italy I can contribute with a deep understanding of these cultures to any international project.

Indirectly I have delivered projects for many companies around the world, providing an extensive experience in one-on-one depth interviewing, (both competitive suppliers and major end-users), group moderation and analysis work in International Markets, especially Portugal, Spain, France and Italy.

My research experience is across a wide range of industries, with a great number of studies done in the B2B and Corporate areas. I have completed studies in the medical, pharmaceutical, automotive, packaging, mechanical, chemical, IT/Telecommunications, etc markets.

The majority of the projects are about assessing the market opportunities for new products, new investments, image studies, testing advertising concepts & opportunities, etc.

My work is mainly international (Europe and Latin America) with fluency in Italian, French and Portuguese.

I work with my partner Alfredo Fantozzi under the umbrella of MCS International, a Qualitative Market Research in the north of Italy

 

 

Speciality

 

Specialties:

Languages skills,  one-on-one depth interviewing,  group moderation,  analysis work.

 

Key areas:

Business to Business

Corporate

Industrial

Medical

Pharmaceutical

Packaging

Background

 

I have obtained a degree in Art & Design in Portugal and a post-graduate in Film & TV at Croydon College of Art & Design, UK.  

I have worked in the UK as a Head of Graphics for Martak, (a company creating Exhibitions & audio-visual conferences for its clients) and in marketing with Yourdon Europe, before specialising in Qualitative Research as an independent consultant.

I speak Portuguese, English, French, Italian and have a good understanding of Spanish.


What sectors do you most often work in?

  • Pharmaceuticals & Healthcare
  • Business to business
  • Industrial, manufacturing & logistics

What are the main types of research/research specialisms you conduct most often?

  • Qualitative
  • International
  • Secondary Research (data mining, desk research, web analysis)
  • Data Processing & Reporting

What regions within the UK do you cover?

  • English Midlands

Which international regions do you cover?

  • Western Europe

Apart from English, which languages do you speak fluently?

  • Portuguese
  • Italian
  • French

Where are your offices in the UK?

  • English Midlands

Where are your offices outside the UK?

  • Italy