Paul Durrant - Eloquent Insight


I integrate primary research and internal data sources to identify, quantify, locate, and target those people who share a brand’s vision.


My speciality is segmentation and I map consumers’ different purchase journeys and the brands they engage with to identify opportunities for growth.

What sectors do you most often work in?

  • Advertising & Media
  • Charities & Not-for-profit
  • Consumer durables
  • Entertainment, leisure & travel
  • Financial
  • FMCG
  • Retail