Fabienne Moquet - Moquet Chatenier Research


Services

Qualitative Research Consultant

International expertise

French and English Moderation and Reporting

Speciality

15+ years international market research experience spent both in qualitative agency and client side

Key strengths

- Proven ability to deliver actionable and meaningful insights

- Converting consumer insights into new product mix (from insight generation to advertising)

- Expert in global brand strategy and advertising

- Understand both clients and research need

- Strategic, conceptual thinking

 

Responsable for all aspects of the project: recruitment, local agency brief, questionnaire/discussion guide design, moderation (on and offline), analysis and reporting

​Unilever accredited 

 

Project experience

Ideation, NPD, Concept, Packaging, Comms development, Brand development

 

 

Background

Since 2014, Fabienne is a freelance qualitative researcher. Before this, she spent 13 years with Unilever as an International CMI for various categories (deodorant, haircare, laundry and savoury), she also worked for numerous research agencies including a last position as Director at Ipsos Mori before becoming a full time freelance. She is London based but very regularly cross the channel to conduct research in France. She currently work with a number of research agencies, from large multinationals to small boutiques for short missions or longer term contracts as well as her own direct clients. 


What sectors do you most often work in?

  • FMCG
  • Advertising & Media
  • Consumer durables
  • Business to business
  • Retail
  • IT (inc Ecommerce)
  • Entertainment, leisure & travel
  • Pharmaceuticals & Healthcare
  • Utilities

What are the main types of research/research specialisms you conduct most often?

  • Qualitative
  • International
  • Online/Mobile
  • Workshop facilitation

What regions within the UK do you cover?

  • London/South East England
  • English Midlands
  • Northern England
  • South West England
  • N. Ireland
  • Scotland
  • Wales

Which international regions do you cover?

  • Western Europe
  • Scandinavia
  • SE Asia
  • Japan
  • China
  • Central/South America
  • North America
  • Africa
  • Eastern Europe
  • India

Apart from English, which languages do you speak fluently?

  • French

Where are your offices in the UK?

  • London/South East England

Where are your offices outside the UK?

  • France