Nik Harta - Yolo Communications


Services

We provide full research services to support marketing and communications with a strong history of broadcast and media coverage. We understand the marketing and PR processes and help clients throughout the entire campaign, from the inception of concepts through to proofing stats and publishing. We recommend the most efficient and cost-effective methodologies to achieve the objectives, taking away all the hassle.

We offer proprietary services for online interviews (IDIs and group) and for analysis of social media to produce strategic insights.

We have delivered projects across the UK and in over 70 countries, targeting consumers, B2B, patients, HCPs and high net worth individuals.

Speciality

We specialise in online surveys and research and analysis of social media conversations for strategic marketing and communications. We have created our own omnibus solution and can deliver projects within 24 hours.

Background

Yolo Comms was set up by Nik Harta who previously established Tickbox and Opinion Matters and worked at TNS. Nik has been at the forefront of online research since 1999 and has been responsible for innovating several new research services including mobile surveys, online focus groups and the use of behavioural economics to aid social media analysis.

Nik has received several industry awards and client testimonials reflecting the support, advice and consultative style of his work. He has presented at international conferences, run interactive workshops and been invited to reside on industry and academic judging panels.

Aside from when he is attending football matches, Nik is accessible 24/7 to provide feedback and recommendations!

 


What sectors do you most often work in?

  • Advertising & Media
  • Pharmaceuticals & Healthcare
  • Business to business
  • FMCG
  • IT (inc Ecommerce)
  • Children & Youth
  • Entertainment, leisure & travel
  • Financial
  • Consumer durables
  • Charities & Not-for-profit
  • Automotive

What are the main types of research/research specialisms you conduct most often?

  • Quantitative
  • International
  • Online/Mobile
  • Qualitative

What regions within the UK do you cover?

  • London/South East England
  • English Midlands
  • Northern England
  • South West England
  • Scotland
  • Wales
  • N. Ireland

Which international regions do you cover?

  • Western Europe
  • Africa
  • Australasia
  • Central/South America
  • SE Asia
  • Middle East
  • India
  • Finland
  • Scandinavia
  • Japan
  • China
  • North America
  • Eastern Europe
  • India/Pakistan/Bangladesh/Sri Lanka

Where are your offices in the UK?

  • London/South East England
  • Northern England
  • South West England
  • English Midlands

Where are your offices outside the UK?

  • North America
  • Spain