Linda Stacey - Emerald Fieldwork Limited




Qualitative Projects:

Recruitment of Consumers for Focus Groups, Depth Interviews, In-Store Interviews/Accompanied Shops.


Quantitative Projects: 

Recruitment of respondents for Brain Imaging and Eye Tracking Studies.



Consumers, Consumers, Consumers!



When I left school I worked for Midland Bank, after a year as a Copy Typist  I  was offered my dream job - to run  Elton John's UK Fan Club.

I (obviously!) took the job without knowing what the salary was, resigned from the bank the next day and I stayed there for almost 5 years.

Then I fell into the doors of Brook Street Bureau in 1980 and worked as a Director's Secretary at The Consumer Connection (later to become Connexions) for 5 years before moving into Field.

When Connexions folded in 1991 I was asked to join Crucible Research (one of the companies that grew from the ashes of Connexions) as their Field Manager.  I also organised recruitment for the children's/youth section - Young Direction.

In 1995 I to set up my own Fieldwork Company (Qualitative Fieldwork Services which evolved into Emerald Fieldwork in 1995).



What sectors do you most often work in?

  • FMCG
  • Advertising & Media
  • Retail
  • Entertainment, leisure & travel

What are the main types of research/research specialisms you conduct most often?

  • Recruitment and Fieldwork
  • Qualitative
  • Quantitative

What regions within the UK do you cover?

  • London/South East England
  • English Midlands
  • Northern England
  • South West England
  • N. Ireland
  • Scotland
  • Wales

Where are your offices in the UK?

  • London/South East England