All aspects of qualitative research from proposal writing/ research design, discussion guide writing, moderation, analysis, reporting and presenting.
I am confident in designing innovative research approaches that involve layered methodologies to unlock deep, true consumer insight and I take pride in trying new techniques and methods such as online platforms/ communities and mobile research.
I have excellent project management skills; maintaining day-to-day contact with clients, effectively managing team resources and ensuring the delivery of quality work on time, on budget and to the brief.
I am a strong strategic thinker and able to develop frameworks and deliver actionable recommendations based on research insight.
I am an experienced presenter and facilitator and regularly present to clients at debriefs and workshops as well as pitch to win new business.
I can be flexible in terms of how I work; I’m able to manage projects independently from start to finish or act as a project consultant to help advise and support the project whether it be in designing the approach, conducting research or interpreting findings into actionable insights.