Full service qualitative research – or moderating/facilitation/research proposal or presentation preparation only. FMCG, Retail, Healthcare + Pharmaceutical, Financial.
Speciality
Shopper Research: more than 20 years’ experience in talking to and observing shoppers (Consumer and Healthcare) at point of purchase
Communication Research: proposition and positioning research – and in creative development, looking beyond ‘liking’ to search for identification and relevance to target
Background
Advertising:
Jenner Keating Becker Reay
Qualitative Research:
The Strategic Research Group – Senior Researcher
RDSi – Research Director
Martin Hamblin GfK – Head of Qualitative, Consumer and Business
Sectors
- Advertising & Media
- Financial
- FMCG
- Pharmaceuticals & Healthcare
- Retail
Skills & Services
- Qualitative