Experienced Qualitative freelancer, fully versed in all aspects of project design and management.
I've worked predominantly in retail, FMCG and healthcare sectors, with a focus on product development, communications, exploratory insights and brand strategy.
After 11 years agency side in qualitative roles (Marketing Sciences and Quaestor Research and Marketing Strategists), I now provide high quality, freelance support. I've been working in partership with a small number of predominantly boutique agencies for the past 10 years.
I pride myself on focusing on clear and commercially viable insights and carrying out research with integrity and rigour. I'm known for being reliable, professional and flexible.