Elke Kagerer

Freelance Qualitative Research Director


Freelance qualitative Research Director with 14 years’ experience working for major London based research agencies

Bilingual moderation in English and German, covering Europe and further afield – using both ‘traditional’ (F2F/phone depths, home/office immersions, groups) and digital methodologies (online forums / boards / groups) as well as storytelling reporting

Specialism in international B2B and consumer technology research (Telecoms, tech manufacturers, cloud providers, IT service and solution providers, social media, logistics), working for leading tech brands. Also at home with financial, consumer and social qualitative research.


14 years’ experience in international qualitative research for London based agencies

Professional background:

  • Freelance (April 2016 – present)
  • GfK London (2013 – March 2016):¬†Qualitative Research Director
  • RS Consulting London (now Breaking Blue) (2006 – 2013): Qualitative Research Consultant
  • TPi London (2004 – 2006): Transport Consultant and Researcher


  • Business to business
  • Industrial, manufacturing & logistics
  • IT (inc Ecommerce)

Skills & Services

  • Data Processing & Reporting
  • International
  • Online/Mobile
  • Qualitative
  • Recruitment and Fieldwork