Helen Lancaster

Crystal Market Research Ltd

Crystal Market Research Ltd

Services

Qualitative and quantitative research, in particular:

  • advice on survey/project design
  • project set-up and co-ordination
  • questionnaire design
  • focus group moderation
  • depth interviews
  • analysis of findings
  • report writing
  • presentations

Speciality

Research for the public and voluntary sectors, in particular:

  • customer feedback
  • sustainable transport
  • social marketing
  • service development
  • advertising development

Background

25 years market research experience, formerly an MRS examiner and e-tutor. Formerly at MORI, IFF Research (business-to-business agency) and arnold + bolingbroke (small consultancy specialising in new product development), and clientside at an international direct mail publishing company.

Began working independently in 1998.

Based in Bristol.


Sectors

  • Entertainment, leisure & travel
  • Government, social research, education

Skills & Services

  • Qualitative
  • Quantitative