Leading Edge is a marketing consultancy based in British Columbia, specializing in local / small business marketing. Janie also conducts qualitative research across CANADA for UK and global companies who want to tap exciting opportunities in this multi-cultural, growing economy of 34 million people.
After 16 years in the UK, LEADING EDGE relocated to British Columbia, and combines the best of UK-style qualitative with local knowledge and comparative insights that come from experience living and working in Canada, the UK and Europe.
- Focus groups
- One to one interviews, phone depths, B2B
- Intercept interviews
- Brainstorming & ideation
- Marketing consultancy