Mark Bagnall


A hands-on, senior (qual/quant) researcher with 22 years experience.


Proposal writing and consultation Methodology design Project delivery Analysis and report writing Training


Areas of expertise include: • Brand positioning, development and tracking • Measurement of brand experience marketing campaigns • Marketing strategy development • Customer Segmentation, market mapping, U&As • Development and application of applied technologies for research, e.g. digital tools, data science, AI integration, etc. If you’re looking for a highly experienced research that isn't afraid of being hands-on, then get in touch. I'd love to help you with your research needs


Being MD at leading research agencies, and now running my own consultancy I've worked with numerous household and global brands across public sector, media, FMCG, tech, gaming, drinks, automotive, and food I have gained a vast amount of experience and expertise in quant and qual consumer research.


  • Advertising & Media
  • Automotive
  • Charities & Not-for-profit
  • Children & Youth
  • Consumer durables
  • Entertainment, leisure & travel
  • Financial
  • FMCG
  • Government, social research, education
  • Grey market
  • Retail
  • Utilities

Skills & Services

  • International
  • Online/Mobile
  • Qualitative
  • Quantitative