Mary Leslie

Interrogator Ltd

Services

We are “professional bloodhounds” using creative research techniques to sniff out opportunity on behalf of our clients.

I have worked closely with Mary on a number of launches and re-launches, her research has always been thorough and her grasp of the issues always spot on.

Her ability to get under the skin of complex areas and draw out compelling information from respondents never ceases to impress me.

The insights we’ve gained from working with Mary have contributed hugely to the success of our magazines¬Ě
(Dominic Mills Editorial Director Haymarket Publishing>


Speciality

Creative qualitative solutions for:

  • NPD
  • Business and market development
  • Packaging and communications development
  • Brand development and positioning

Background

20 years experience in advertising, brand consultancy and research.

Experience gained in the advertising and brand agencies DMB&B, Delaney Fletcher Bozell and Banc with clients including Glaxo Smithkline, Halifax, Triumph (bras not bikes), Procter and Gamble and Premier Brands.

A love of challenge and discovery, and unbounded energy which has taken me sailing across the Atlantic and motorbiking across India is applied to all projects!


Sectors

  • Advertising & Media
  • Business to business
  • Consumer durables

Skills & Services

  • Online/Mobile
  • Qualitative
  • Secondary Research (data mining, desk research, web analysis)