Matt Kirby

bob's your uncle

bob's your uncle


Qualitative research/ethnography and planning consultancy, in the UK and globally.


Qualitative research and planning to inform the creative and strategic development of brands, advertising, design and other communications.


We are a small consultancy of 2 directors each with over 20 years experience, mainly in qualitative research and advertising planning, and also as client side researcher and academic social anthropologist.

We have also run a qual research company in the US.