I manage and conduct qualitative research in its entirety or partially :
➡ Services :
➫ Traditional qualitative methods Offline: I moderate face-to-face, telephone or online depth interviews, focus groups, co-creation workshops in France and England.
➫ Qualitative methods Online: I also moderate online communities / Mastery of several types of software platforms online
✍ Analysis and report on all media (with or without moderation, from offline or online verbatim or recordings)
➡ Field of Research:
➫ Employer branding and qualitative Employee Research: employees' experiences and expectations / level of engagement / Workplace culture/ Employer image / Support for change/ Measurement of attractiveness;
➫ Public Policies: User expectations and perceptions of services / Evaluation and support of local policies in the field of regional planning, transport, environment, health/ Image of foundations, charities, territories.
➫ Innovation and brand communication: Test communication campaigns, readership tests / User experience/ Usability testing on websites;
➫ Here in London, I work both for French or English research agencies, based in France and UK.
➫ For English agencies that need moderation and analysis in French for a report in English/ or French research agencies that need moderation and analysis in France (where I can easily travel) or here in London (where I live).