- qualitative research with considerable experience in conducting group discussions,depth interviews and telephone interviews with consumers, B2B and professionals eg doctors, lawyers, architects etc
- flexible and energetic approach to work
- thorough analysis guaranteed
- prepared to do small aspects of larger projects
Speciality
- pharmaceutical: ranging from contraception to analgesics for terminal patients
- social: eg housing, unemployment, immunisation, young offenders
- retail: store refurbishments, customer satisfaction and staff attitudes
- consumer: new product development, advertising etc
Background
- over 25 years experience in market research
- founder member of AQR
- worked for large London research companies eg Associate Director at TRB and more recently as a consultant