I established Susan Bell Research in Sydney in 1994.
It is a boutique agency where we conduct qualitative and quantitative projects. I also have over 20 years experience in semiotics and discourse analysis.
We are ISO 20252 acccredited.
I am a Fellow of the Australian Market and Social Research Society (AMSRS) and a member of ESOMAR.
My qualifications are in English Literature, Linguistics, Psychology and Marketing.
I have been very active in the Australian market and social research industry and a regular speaker at events such as one-day courses in Qualitative Analysis, One-on-One Interviewing, and Semiotics. I have also spoken at NewMR events on qualitative research, qualitative analyis and discourse analysis, and explored social media qualitative analysis.
I am originally from the UK.