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sue hudson

lemonlime research ltd


Sue Hudson and lemonlime research are your qualitative & research contacts in New Zealand. So feel free to contact me if you need any research or a good cafe in Auckland!


lemonlime is a unique New Zealand market research agency specialising in customer and retail research, marketing, strategy and planning. At lemonlime, we understand the need to add value to your business through insightful, actionable research methods. Understanding your customers is our key focus.

However if you need any help with information about New Zealand please do not hesitate to contact me!


Sue has been involved in research for many years as a qualitative researcher in the UK, New Zealand and Australia.  Shehas recently returned to New Zealand from the UK where she was a marketing/consumer behaviour lecturer at tthe University of York Managment School.  She has worked with many UK retailers and with a fellow ICG member Alan Bowman with many social projects!