Wendy Nuttall

Research Red Ltd

Research Red Ltd is an international Marketing, Clinical Dev

Services

We are a full service qualitative healthcare research agency, offering UK and international research.

We offer standard and non-conventional methodologies including:

  • Group discussions and focus groups research
  • Mini Groups and Triads
  • Paired and Individual In-Depth Interviews
  • Client workshops (Insight/Value Proposition)       
  • Ethnographic research  
  • Key Opinion Leader Mapping/Advocacy
  • Desk Research – competitive/SWOT analysis
  • Market Understanding     
  • Development of Diagnostic/Treatment Algorithms      
  • Concept testing          
  • Brand positioning/Strategy development  
  • Packaging/Detail Aid/Advertising research    
  • Conference research   
  • Advisory Boards/Seminars 

Quantitative Research –  conducted in conjunction with strategic partners.

Workshops/Training –  offered on a customized basis.  This enables companies to receive the market research training they need at a time convenient to them.  If you want to assist new colleagues understand the relationship and ways of working between client/research agencies or simply bring yourself up to speed with the latest developments in market research we can offer a high quality experience.

In Healthcare research we have experience across disease areas:

  • Cardiology                              

  • Neurology

  • Oncology

  • Radiology

  • Urology

  • Nuclear Medicine

  • Paediatrics

  • Obstetrics

  • Gynaecology

  • Internal Medicine

We talk to the following influencers:

  • Regulatory Authorities                              
  • Payers/Purchasers
  • Key Opinion Leaders
  • Specialists
  • Primary Care Doctors
  • Hospital/Retail Pharmacists
  • Patients
  • Nurses
  • Carers/Partners
  • Hospital Admins

See examples of our work in 2007 at GE Healthcare by downloading the following published articles. These are two examples of our work into coronary artery disease. You can download our first published article, which focuses on variations on practise patterns across six countries.

Maidwell N, Nuttall W, Shah M, Higashi MK. Evaluation of Coronary Artery Disease: Variations in Practice Patterns Across Six Countries. J Am Coll Cardiol. 2007;49(9):1014-129(367A).

Alternatively, view our article on unique pattern of symptoms in the obese.

Maidwell N, Nuttall W, Shah M, Higashi MK. Evaluation of Coronary Artery Disease: Characterizing the Unique Pattern of Symptoms in the Obese and Morbidly Obese. Circulation 2007;115;e214-e301(P107A).


Speciality

We know there are many other consultants and agencies out there… So why should you choose to work with with us?

17 years of client side experience has provided us with the expertise to design projects that can provide actionable healthcare insights and pharma insights for implementation to a business strategy or tactical plan.

All projects will be led by a Director level researcher and a Medical Adviser who will work on projects from start to completion.

Research Red provides additional value by combining both healthcare and consumer research expertise to identify alternative approaches for complex projects.


Background

Wendy Nuttall – Founder and Director Research Red Ltd was launched in 2010 by Wendy Nuttall.  A successful business delivers research and analysis based on a full understanding of the marketing mix and how organisations and businesses work.  Wendy has more than 25 years experience working in major international companies including, News International, The Burton Group, GE Healthcare, Philips AVENT and Pfizer with 17 of those years in marketing, strategic marketing and business development. She has worked with some great brands in senior market intelligence roles providing ad hoc research for some of the UK’s biggest and most successful healthcare and consumer companies. Wendy is passionate about NPD, concept development and positioning work.  Research Red works with ex-GE Healthcare senior colleagues who also provided clinical, marketing and sales expertise.