DFR is a fieldwork agency with a hands on director

Services

DFR is primarily a qualitative fieldwork agency. However more recently due to demand we have now developed our quantitative offering and can provide hall tests, online surveys, telephone surveys and product placements with great efficiency.

We have a product testing panel that is ever growing nationwide and which we can draw on for many projects.

What makes DFR different is our director 'Louise Hendricks' is hands on with every project. Louise started out in the industry over 20yrs ago as a recruiter and so has a deep understanding of what actually works. We are happy to advice on best fieldwork practices and help develop the study with you.

Louise will also write the recruitment screener if required and provide expertise to make sure your project is a success.

DFR is a small agency and we love to work with independent consultants

Speciality

Hard to reach respondents and online recruitment is probably our speciality. We have a large network of very trusted recruiters throughout the UK  - we can combine these area specialists with targeted online campaigns back up by telephone recruitment to give complete coverage of the UK.

We also specialise in list recruitment and take security along with sensitivity very seriously so you can rest assured your client's list is in safe hands.

Background

Louise Hendricks (director) started in the market research industry as a recruiter an moved into specialist list recruitment before working with DFR as field manager.

DFR was founded by Jennie Droy, hence our name (Droy Fieldwork Research Ltd). Jennie has since retired and after working with Louise for many years handed down the business to another safe pair of hands.

We like to think DFR also stands for 'Doing Fieldwork Right'  - its all about integrity and quality, valuing the respondent while also giving added value and results to our clients.