Overview

Old Salt combine methodological rigour and analytical skills to tell powerful stories. Syann, Claire and Bee are an experienced senior team bringing dedication and passion to bespoke quant and qual research projects for media, entertainment and sport clients.

Services

Old Salt are a small, dedicated senior team with over 45 years’ combined experience working with media, sport and start-up clients. 

Offering advanced quantitative and qualitative methods, we approach every project collectively from start to finish. Not only do we find this the most enjoyable way to work, it also allows us to deliver strategic thinking throughout, and produce insights with clarity and impact.

We work locally and globally to produce inspiring thought leadership, help brands develop a deep understanding of their audiences, and inform evidence-based growth strategies. Our style is collaborative and bespoke, tailored to your individual objectives and needs. Whether you have a detailed brief or just a thorny question, we love to work in partnership to help formulate briefs and design thoughtful approaches.