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Latest from the ICG
RECORDING: Charts from Heaven: A Must-See For Anyone Doing Quantitative Research
Please join us at this Lunch&Learn from E-Tabs, where you’ll hear more about their innovative SlideCraft product. PowerPoint charting on your Quant projects can be a very time-consuming chore that takes up time you’d rather be spending on analysis and building...
RECORDING: Everything you wanted to know about research in China/SE Asia but were afraid to ask
This webinar has been generously sponsored by TTC WeTranslate Please come and join ICG member Felicia Schwartz and her colleague, Sophie Cox, who'll be discussing what it's really like to conduct research in Asia. Specifically, they'll cover: The Practical ...
We need communities more than ever, but in marketing we’ve lost sight of who they are
ICG member Hanna Chalmers, The Culture Studio, conducted some important work for Reach Solutions about communities. Research Live covered this really interesting piece of work. See here for a link to the research output (via Reach) as well as an accompanying piece...
I tried to be an avatar!
A venture into the parallel realm of the Metaverse, devoid of objectives and lacking a clear sense of self, with the singular aim of transcending the mundane. By ICG member Stefania Gogna I approach the parallel world of the Metaverse, without goals and without...
Stephen Bairfelt – Chair of the new B2B Research Network
By ICG member Stephen Bairfelt I am delighted and honored to announce that I have been selected to be the Chair of the new B2B research network, which will work in conjunction with the Market Research Society (MRS). I've always had a passion for B2B research and been...
RECORDING: Conducting Research in Europe: A Panel Debate
This webinar has been sponsored by Rigour Research The panel will discuss all things related to conducting research in Europe and share their anecdotes with us. Our Panellists Alexander Ekimov, Kea Solutions Ltd. It is now exactly 20 years since I started working in...