Overview

Sustainability marketing & copywriting. Helping businesses craft their message free of greenwashing guilt . Strategy. Websites. Socials. Blogs. Newsletters. Reports.

Services

Hi! I'm a freelance sustainability storyteller who wields the power of creativity and empathy with legal expertise on the interconnectedness of human rights, the environment & climate change.

I'm on an anti-greenwashing crusade i.e. helping you get rid of the green porky pies and bring in a social & ecological smoothie.

Sustainable communications is not about simply saving the planet. The message is people first. People now. People in the future.

Remember - the planet does not need us, we need it.

How can we work together:

* Organisations committed to environmental progress - addictive storytelling? Do you have a new cause to fight for? Abundant outreach, thought articles, social media messaging, newletters, policy papers...

* Companies with products or services to genuinely green the planet and our use of it - do you need help crafting your messaging, finding your audience? Develop striking copy and content for your website, socials and marketing.

* Editors and scientists with a story to be written - would love to hear from you to see how we can create stories to power the science directly into hearts.

About

I am a creative and empathic writer with fierce analysis in my tool kit (legal background). Sustainability communications is about changing behaviour, inspiring people to care to make a difference both socially and environmentally.

Not one without the other.

Crafting the story of - "why" + "impact" = answering your audience's "so what?"

How? Lets get serious about your sustainability strategy & commitments.

Bye greenwashing (accidental or otherwise, it's a minefield and no one is perfect).
All about YOU and your IMPACT, your CREDENTIALS.
People buy from, work with, spend time on - people.

And more specifically people who care - that's you. Caring is infectious. Lets get transmission rates flying.

Want to join the anti-greenwashing crusade? - DM me!

Louise M