Alexander Ekimov

Kea Solutions Ltd.

easterneurope

15 years of experience in market research, social research and consultancy. Based in Bulgaria.

Services

FMCG industry analysis and in-depth interviews with kay stakeholders in SE Europe (Bulgaria, Romania, Czechia, Slovakia, Poland, Belarus, Russia, Latvia, Lithuania, Estonia, Serbia, Croatia, Bosnia, Slovenia) Price sampling in SE Europe and some western European countries. Realization of end to end research projects in Bulgaria through custom methodology, proven fieldwork providers leading to implementation ready business insights. Back end services: Qlik dashboard creation, translation, data processing, coding, data entry, mail merge.

Speciality

Consultancy, industry and market research into FMCG (especially beverages) and automotive sectors. Developing and managing multi-country  quantitative and qualitative market research projects.

Background

I am an experienced consultant with a proven record for deep market insight, creating custom research solutions and providing ready to use business management decisions. My data processing expertise enables me to offer true end to end solutions. I am based in Bulgaria and have close associates throughout eastern Europe. 10 years experience in research and consultancy of the beverages and dairy industry in SE Europe as a part of the GlobalData (fmr. Canadean) team. 3 years experience as project executive of multi-country qualitative projects commissioned by the EU with Ipsos. 10 years of experience researching the automotive and fleet management sectors in Bulgaria with fleetsurveys. Worked in marketing for UPS and Sika AG. Realized ad hoc projects for  Coca Cola Hellenic Bottling Company, Red Bull, Spadel and Bulgarian Soft Drinks Assoc.

Sectors

  • Automotive
  • Business to business
  • FMCG
  • Government, social research, education
  • Industrial, manufacturing & logistics
  • Pharmaceuticals & Healthcare
  • Retail

Skills & Services

  • Business services for market researchers
  • Data Processing & Reporting
  • International
  • Mystery shopping
  • Qualitative
  • Quantitative
  • Recruitment and Fieldwork
  • Secondary Research (data mining, desk research, web analysis)
  • Transcription & Translation
  • Desk Research