Judy Barrett

JB Market Research

Depth interviews (telephone and webcam); focus groups; online research

Services

I founded JB Market Research in 2000 and over the past 20 years have worked with clients across the public, private and third sectors which means that I can offer you a wealth of experience and knowledge. Clients have included: London Borough of Bromley, Kent County Council, Hadlow College, New Scientist, Foresters Friendly Society, Investec, Smiths Medical International, Cats Protection, Bigjigs Toys, Zur Muhlen International and Romney Resource Centre.  Methodologies have included traditional methods of telephone and face-to-face interviewing as well as focus groups and I am now moving more towards online methodologies, including webcam depth interviews and focus groups, as well and online communities, bulletin boards and mobile studies.


Speciality

Depth interviews (telephone and webcam); focus groups; online research


Background

My understanding of your aims and goals for any research project have ‘added value’ from my background and experience in marketing which has threaded through my career. This is grounded in my Chartered Institute of Marketing’s Post-Graduate Diploma in Marketing (CIM DipM). I also have a genuine interest in people and finding the answers to your questions and deliberations. I am friendly and flexible in the way I work, so please don’t hesitate to get in contact by phone or email so we can walk through your research requirements and find the best approach for you, within budget and timings etc.


Sectors

  • Advertising & Media
  • Agriculture Veterinary & Environment
  • Business to business
  • Charities & Not-for-profit
  • Entertainment, leisure & travel
  • Financial
  • Government, social research, education
  • Grey market
  • Pharmaceuticals & Healthcare
  • Utilities

Skills & Services

  • International
  • Online/Mobile
  • Qualitative
  • Quantitative
  • Workshop facilitation
  • Desk Research