In depth practical experience in both qualitative and quantitative techniques (from videography and eye tracking to stakeholder workshops and quantitative surveys)- and how to combine multiple techniques to test out particular hypotheses & to provide a richer picture of the issue under investigation. Working in partnership with agencies and directly for clients. Sector experience spans the private and not for profit sectors, but with particular emphasis on financial services, business to business services, education, and arts/culture.
Particularly interested in Impact & Evaluation studies, Customer/Employee engagement, NPD, and social & consumer trends.