Luca Meyer

Virasolelhs di Luca Meyer

italy

Market research, data analysis, collaborative innovation

Services

I have been working in the market research and market analysis field since 1994. From 1997 to 1999 I have coordinated a large scale international market research project. From 2000 to 2010 I have been consulting to market research institutes and web agencies about leveraging the Internet potential as an instrument for getting faster and better market research results. From 2010 onwards my role has become more connected with providing strategic consulting services such as market analyses as well as innovative market research applications such as e.g. prediction markets.

While I have specialize in the area of quantitative market research – I have a good background in applied statistics and I can run cluster analysisconjont analysisperceptual mapping, etc – more recently I am working to apply behavioral economics findings to more agile and mobile market research applications.


Background

I am Italian mother tongue, with I fluent English language skills, good French, basic German, and basic Spanish.

Some of the projects I have been involved in:
Portfolio

Some of the companies I have been working for are:
AC NIELSEN ITALY (www.acnielsen.it)
BERTHOME CONSULTANTS STRATEGIES (www.linkedin.com/in/corinne-berthom%C3%A9-8b55704/)
BOUTIK RESEARCH (www.boutik-research.com)
CM RESEARCH (www.vetspanel.com)
CONTACTA (www.contactaspa.com)
GLOBAL DATA (www.globaldata.com)
GSG SERVICE (www.gsgservice.net)
IMS HEALTH ITALY (www.imshealth.com)
KKIENN (www.kkienn.com)
NEXTPLORA (www.nextplora.com)
PDI (www.phoenixdatainnov.com)
POLAR INSIGHT (www.polarinsight.com)
PREDIKI (www.prediki.com)
QUAERIS (www.quaeris.it)
SAVELSBERG RESEARCH (www.savelsbergresearch.com)
SMITHERS (www.smithers.com)
WORLD RESEARCH ALLIANCE (www.world-research-alliance.com)
WSC (www.wscgroup.it)
WUA (www.wuaglobal.com)

 


Sectors

  • Business to business
  • Entertainment, leisure & travel
  • FMCG
  • Government, social research, education
  • Industrial, manufacturing & logistics
  • Pharmaceuticals & Healthcare

Skills & Services

  • Data Processing & Reporting
  • International
  • Online/Mobile
  • Qualitative
  • Quantitative
  • Recruitment and Fieldwork
  • Research venue/studio hire
  • Secondary Research (data mining, desk research, web analysis)
  • Transcription & Translation
  • Video/audio services