Pook Fieldwork


Quantitative Fieldwork

Pook Fieldwork provides hall tests, in-home interviews, in-street/mall interviews, in-store interviews and on-site interviews throughout the UK. Sector experience includes FMCG, food & drink (alcoholic and non-alcoholic), finance/investment, home/garden/DIY, insurance, retail, toiletries/beauty products . Specialist research experience includes new product development, usage & attitude, advertising, concept tests, product tests, package/design, brand/branding.


Qualitative Fieldwork

Pook Fieldwork provides recruitment for focus groups and depth interviews throughout the UK for face-to-face, telephone or online moderation. Sector experience includes FMCG, food & drink (alcoholic and non-alcoholic), finance/investment, home/garden/DIY, insurance, retail, toiletries/beauty products . Specialist research experience includes new product development, usage & attitude, advertising, concept tests, product tests, package/design, brand/branding.