B2B Archives - The ICG

RECORDING: B2B Market Research, Simplified

18 Mar 2025

You know how expert network interviews and B2B surveys are a pain to coordinate? Instead of endless email threads and opaque “credit” pricing, we’ve combined the power of 20+ expert networks and survey firms in one platform. This lets you access all experts faster,...

Lunch&Learn with Internet Research Bureau (IRB)

15 Sep 2021

Join David Winter of IRB and hear more about how this B2B global panel provider can help you succeed. As with all our Lunch&Learn presenters, IRB are offering ICG members a unique and exclusive discount*, so diarise this 30 minute session today. More about IRB...

BIG Forum London: The Future is Social – Presented by Chris Walts, Head of Social Strategy, Ogilvy London.

20 Jan 2020

The use of social media is an accepted and commonplace part of the B2C marketing mix, but is often an afterthought for B2B marketeers. In this presentation Chris will explore social media’s untapped potential for B2B organisations and examine how brands and businesses...

ICG at the B2B Marketing Expo, London ExCel

07 Jan 2020

For the second year running, the ICG will be exhibiting at the B2B Marketing Expo, 25-26 March 2020. https://www.b2bmarketingexpo.co.uk/ The show attracted plenty of marketeers last year, several of whom were interested in using the services of small independent...