PSYCHOLOGY Archives

Changing Behaviour Using The ACE-M Model

14 Jul 2022

Do you want to change the behaviour of consumers? Or perhaps healthcare professionals? Or business decision makers, employees, or patients? Following his very successful webinar for us in May 2022 (‘Applications of Psychology In Market Research’), ICG...

RECORDING OF: Applications of Psychology to Market Research

23 May 2022

This webinar was generously sponsored by Audiense Personality traits have been shown to be effective predictors of behaviour. What’s more, they are not difficult to collect. In this webinar ICG member Chris Harvey, Activate Research, will explore common personality...

Applications of personality psychology to market research

12 May 2022

This webinar is generously sponsored by Audiense Personality traits have been shown to be effective predictors of behaviour. What’s more, they are not difficult to collect. In this webinar ICG member Chris Harvey, Activate Research, will explore common personality...