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Freelance Market Researcher with agency and client-side experience.
- Freelance Market Research services on either client or agency side
- Flexible on contract length (3, 6, 9 months, open, project based etc)
- Managing Tracking studies (brand awareness / health, customer satisfaction)
- Mixed Methodology research deriving key insights to drive business decisions and revenue
- Accomplished communicator and presenter, honed in both business and the charity sector
- Developer of strong stakeholder relationships
- Agency side with GfK as a Client Services Manager with Hoover, Whirlpool, Specsavers and others as clients
- Market Research Manager for LV (Liverpool Victoria) in Financial Services, managing a significant research budget, providing board level KPIs
- Market Research Consultant at Yell conducting large-scale quantitative research with both the Yellow Pages and yell.com brands, along with mixed methodology pricing research, brand re-positioning and TV advertising. Consumer and B2B projects managing a wide range of agencies.
- Experience leading a medium sized charity