Overview

No fluffy, over intellectualised ambiguous nonsense
No sitting on the fence afraid to have a point of view
No telling you what you already know
Just clear, well thought through research methodologies and outputs
All at a surprisingly competitive price

Services

Anybody can do research.

Blended methodologies, thoughtfulness around questions, language the audience understands, creativity with stimulus, and punchy headlines is what differentiates... whether that's Qual, Quant or a Quali-Quant mix.

Applied these guiding principles across drinks, charities, financial services, homewares, tech, hospitality, professional services, travel, public sector (smoking cessation, fostering, business growth, road safety, healthy living)... probably quicker to list sectors not researched.

Research sweet spot... segmentation, comms/creative development, product testing, behavourial change, positioning and proposition development, brand health tracking and shopper journeys.

B2C, B2B, B2B2C, Blue chips, SMEs, start-ups, UK, European and international.

Lots of client testimonials should you wish to read them.

Common theme = great value for money...

About

What do you want to know about me?

Like chatting with people - but not too much

Desire simplicity - but know that's not always possible

Exercise and keep healthy - but not obsessive

Good listener - but understand not everyone's a good talker

Work hard - but balance is everything

Go in with an open minded - but come out with a point of view

Sometimes despair - but have faith in human nature

*And just for clarity, these are my own thoughts - no AI and/or plagiarism