Overview
An experienced, senior level researcher; I help organisations to understand and to change behaviour among employees, customers and other key audiences.
Services
My specialist areas include:
- Employee/Colleague Listening, EX, People Insights & Strategy, Internal & External Communications, Culture, Change & Transformation, Leadership, Diversity & Inclusion, Employee Wellbeing, Employee Lifecycle including onboarding/new joiners, exit/offboarding, alumni and returners programmes
- Talent Attraction, Candidate Experiences, Employer Branding & EVPs & Talent Attraction
- Customer Experience/CX
- Corporate Reputation
- Brand development, Ad tracking/testing, U&A, Mystery Shopping
I translate experiences into insights & data-driven, actionable strategies, aligned with business objectives.
Love to build effective partnerships with clients and stakeholder, acting as a subject matter expert and trusted advisor as needed. Enjoy sharing thought leadership & best practice. As a trained global agency (quant & qual) researcher, with over two decades of experience, I design and lead projects, deliver advisory services, identify new business opportunities and write presentations, communications and press releases. I'm experienced working in both agency & client-side environments, and across a wide variety of sectors & organisations.
I'm a Certified Member of The Market Research Society, am CIM qualified, and an Accredited Qualtrics EX Scientist.
About
I live with my husband and two adult daughters on the SE London/NW Kent borders, an easy commute into central London. Outside of work, I enjoy theatre and cinema visits and a good catch up with friends over drinks and dinner.
I'm lucky to have found a professional niche that means my work doesn't often feel like work.
I'm also an ABTA-qualified independent travel agent, and in my spare time I draw upon my experiences travelling the globe to research and book holidays and trips for clients. A big fan of scenery, my favourite travel experiences have been to Hawaii, and across The Alps and the Italian Lakes by train. Still on the list are South America, New Zealand and Vancouver/The Rockies!

