We are an insight consultancy specialising in branding, communications and innovation. We offer strategic planning, CMI support/interim management, insight reviews, qualitative research - and more. We would be delighted to to have a conversation about how we can help you!
We are a strategy and insight consultancy specialising in branding, communications and innovation. Our aim is to help you drive change in your business by applying research of all types to generate brand-building insight.
We specialise in consumer insight-based strategy work on global FMCG brands. But we have also applied the same approaches to brands in a range of other sectors including drinks, pharmaceuticals and OTC, hospitality, publishing and the creative arts.
We pride ourselves on being strategic thinkers. We combine that with solid commercial acumen and are adept at providing insight leadership to a wide range of stakeholders.
We have worked with clients in the UK, in the EU and in the USA, and also carried out work in Latin America and Asia.
Our experience covers a range of categories and brands from blue-chip clients including Unilever, Mars, GSK, Kimberly-Clark, Seagram, William Grant & Sons, J Wray & Nephew (part of the Campari group), AstraZeneca, Novartis and The Folio Society.
Please do get in touch for a chat about how we might work together.
All our associates are seasoned research and marketing professionals with a wide range of category and brand experience. Global brands are in our DNA and we have strong relationships with partner agencies around the world. We are based in London but our work travels well.