Gwenaelle Deloux

Job title not provided, GD Research Ltd

Overview

French national leaving in London for over 20 years.
Experienced in FMCG client-side market research and product development for over 12 years, and independent for the last 10 years now.

Services

Qualitative research ( ethnography, shop, product usage, groups) / Design – Moderation – Summary

Innovation workshops –  Design and Delivery

Shopper research and home studies

Claim strategy

Project Management of consumer centric projects

French and English

About

I am passionate about helping clients solve their challenges and dilemmas by focusing on what really matters.
Specialised in Insights and Innovation with 25 years of experience working on global projects.
Drawing from client-side and consultancy experiences to develop innovative solutions to client briefs, utilising mixed methodologies that incorporate qualitative and quantitative techniques.
Uncovering consumer insights, identifying product benefits, mapping consumer journeys, and making ideas becoming reality are some of the topics that I enjoy.
Clients include GSK, P&G, Philips, Unilever, Historic Royal Palaces, and Nestle among others.
Broad FMCG expertise from Laundry to Paper categories and Beauty/ Hair to OTC healthcare, Food and drinks and Pet Food.
Native French speaker who leads research projects and coaching both in French and English