Jenny Kedros
Independent consultant, Kedros Consulting Ltd
Overview
Newly independent in September 2023, I have director-level agency experience in education and sustainability research. I’m equally excited to work on solo qualitative projects, in a supporting role or as a part of a collaborative team on larger scale projects.
Services
I can offer skills in all project stages, with expertise in tender and proposal development; method design; desk research; interview, focus group and workshop guide writing; high-level and complex interviewing; focus group moderation; workshop facilitation; mobile ethnography; qualitative data analysis; reporting and presenting findings. I love translating data into engaging reports and presentations and uncovering the story to inform useful and realistic recommendations.
My experience has included projects looking at product and service development, course feasibility and testing, market-sizing and competitor activity, stakeholder motivations, membership value, climate-related behaviour change, climate education and more, with audiences including learners, educators, influencers and leaders from Early Years through to higher and executive education, as well as citizens and consumers, employers and leaders.
As lead author and trainer with Shift Insight on Carbon Literacy for the Insights Sector, which was accredited by the Carbon Literacy Trust in 2023, one driver to becoming independent is to explore potential for designing and facilitating new and existing workshop models to help drive climate awareness and understanding. I’d love to connect with people in this area.
Overall, I love working collaboratively and meeting new contacts – do get in touch if you’d like to chat.
About
I learned my research skills over 12 years, after a career shift from educational publishing, and loved the journey, as we grew the agency from a team of 5 to over 20. While I’m happy designing and reporting on mixed-methods projects and appreciate the magic of identifying patterns in quantitative data, my main skills are in qual, designing new ways of uncovering candid and subconscious responses, talking to different types of people and bringing all the elements together into the final analysis.
I like working on projects with social impact. Published reports with Shift include work for The Office for Students, Take Action Global and EARTHDAY.ORG, ReLondon, Cengage Learning, and the FCDO. I’ve worked for many universities, major UK publishers, public sector organisations and professional and scholarly societies.
After my work on the Carbon Literacy project, I’m continuing to expand my knowledge in climate education and communication, while delivering the course to agencies and via the MRS this autumn. Based in North London and working from my shed, my new-found independence is also gifting luxurious time for gardening and crafty sewing projects in these early days, which I’m relishing as I find my independent feet!
